Marketing Analytics

Attribution, Inc. provides a comprehensive marketing attribution platform that helps businesses accurately measure the ROI of their marketing campaigns. Their software unifies data across various channels to offer multi-touch attribution insights, enabling marketers to optimize spend and improve performance.

CallRail provides marketing analytics and lead management software that helps businesses understand which marketing efforts drive phone calls, texts, and form submissions. Its platform offers call tracking, conversation intelligence, and lead center tools to optimize marketing campaigns and improve customer experience for thousands of businesses worldwide.

Environics Analytics is a Canadian marketing and analytical services company that helps organizations understand their customers and markets through data-driven insights. They specialize in segmentation, targeting, and site selection, leveraging a vast array of demographic, psychographic, and behavioral data.

Full Circle Insights provides marketing performance management solutions that help B2B marketers measure the impact of their marketing efforts. Their platform connects marketing data to revenue outcomes, offering comprehensive attribution, campaign measurement, and funnel analytics. It helps companies optimize their marketing spend and demonstrate ROI.

Metricsflow is an AI-powered marketing analytics platform that helps businesses understand and optimize their marketing performance. It provides actionable insights by consolidating and analyzing data from various marketing channels, aiming to improve ROI and strategic decision-making.

Northbeam is a marketing measurement and attribution platform designed for e-commerce brands. It leverages machine learning to provide real-time, accurate insights into marketing performance across all channels, helping businesses optimize their ad spend and understand true return on investment.

Objective Platform is a leading marketing measurement and optimization platform that provides brands and agencies with a unified view of their marketing performance. It enables data-driven decision-making by offering advanced analytics, attribution modeling, and marketing mix modeling to optimize ROI across all channels.

Retina AI is a predictive analytics platform that helps businesses understand and predict customer lifetime value (CLV). They leverage AI and machine learning to provide actionable insights, enabling companies to optimize marketing spend and improve customer acquisition and retention strategies.

Socialbakers was an AI-powered social media marketing platform that provided analytics, publishing, listening, and influencer marketing tools. It helped brands understand and optimize their social media performance across various channels.

Sociograph.io is an AI-powered platform that provides advanced customer behavior analytics, helping businesses understand and optimize their customer journeys. It offers tools for sentiment analysis, predictive modeling, and personalized engagement strategies to drive growth.

TrackMaven was a marketing analytics platform that provided competitive intelligence and content performance insights for brands. It helped marketers measure and optimize their content strategy across various digital channels, offering data on competitor content and audience engagement.

Zoomph is an AI-powered analytics platform that helps brands, agencies, and sports properties measure and optimize the value of their sponsorships and content. It provides real-time insights into audience engagement, brand exposure, and ROI across social media and digital channels, specializing in the sports and entertainment industries.