Majestic

Established provider of link intelligence data with one of the largest commercial backlink databases

Majestic is a specialized SEO and link intelligence company that provides comprehensive backlink analysis tools and data for digital marketing professionals, SEO specialists, and businesses. Founded in the UK, the company has built one of the largest commercial link intelligence databases on the web, crawling billions of URLs to provide detailed insights into website backlink profiles, trust metrics, and competitive analysis. Majestic's proprietary metrics, including Trust Flow and Citation Flow, have become industry-standard measurements for evaluating website authority and link quality. While not a traditional AdTech platform focused on advertising delivery or programmatic media buying, Majestic operates within the broader digital marketing technology ecosystem by providing essential data infrastructure that supports SEO strategies, content marketing, and digital PR campaigns. The company serves a global customer base ranging from individual SEO consultants to large enterprises and digital agencies, offering both subscription-based access to their tools and bulk data solutions through their API. Majestic competes primarily in the SEO tools market alongside companies like Ahrefs, Moz, and SEMrush.