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A bird's-eye view of the AdTech ecosystem — trends, connections, and deals.
Nike faced backlash over a 'walkers tolerated' sign at its Boston store, prompting removal as competitors emphasize inclusive messaging. Meanwhile, Betches Media's CEO discusses building community-driven digital platforms for women, signaling a broader industry shift toward audience-first brand positioning.
Read the full reportTotal Companies
2,878
AI Enriched
100%
News This Month
2,490
Deals & Moves This Quarter
186
Most mentioned in news over the past 30 days
Top companies in the largest AdTech categories
Applovin acquires Wurl for $430M
Mediaocean acquires Innovid
iSpot.tv, Magnite, The Trade Desk, VideoAmp, FreeWheel, Mediaocean, Innovid
Integral Ad Science acquires Publica for CTV advertising verification
Publicis Groupe acquires Influential for $500M
Interpublic Group, Influential, CreatorIQ, Mavrck, IBM Watson Studio, Publicis Groupe, AspireIQ, WPP, Omnicom Group
Yahoo acquires Artifact AI recommendation engine from Instagram founders
Meta, Instagram, Yahoo