WPP plc

World's largest advertising and communications holding company by revenue, with leading positions in creative, media, and marketing technology

WPP plc is a British multinational holding company specializing in communications, advertising, public relations, technology, and commerce, recognized as the world's largest advertising company as of 2023.¹ Its portfolio includes major agency brands such as AKQA, Burson, Hogarth, Landor, Ogilvy, and VML, as well as WPP Media (formerly GroupM), which operates media-buying and planning networks including EssenceMediacom, Mindshare, and Wavemaker.¹ WPP serves advertisers and marketers by combining media intelligence, creative capabilities, next-generation production, enterprise solutions, and strategic counsel, all unified through its agentic marketing platform, WPP Open.² WPP Open enables end-to-end marketing planning and execution in a single secure workspace, powered by live data from clients, partners, and WPP itself, optimizing media investment in real time while preserving data privacy and control.² Working alongside best-in-class AI partners, WPP leads clients in business transformation and marketing modernization, connecting strategy directly to execution.² WPP generated £14.74 billion in revenue during fiscal year 2024, a slight decline from £14.85 billion the prior year.³ Source 1: wikipedia.org — WPP plc Source 2: wpp.com — About WPP – the trusted growth partner for leading brands Source 3: companieshistory.com — WPP Net Worth, Competitors, Marketcap, Revenue, 2026