VML

One of the world's largest integrated marketing and communications agencies within the WPP network

VML is a global marketing and communications agency formed in January 2024 through the merger of VMLY&R and Wunderman Thompson, both WPP agencies. The combined entity represents one of the world's largest creative and technology-driven marketing agencies, employing over 30,000 people across more than 60 markets. VML operates as a full-service agency offering brand strategy, creative services, customer experience, commerce, and technology solutions. While not a pure-play AdTech company, VML operates significantly within the advertising technology ecosystem as a major agency that leverages AdTech platforms, develops marketing technology solutions, and provides digital advertising services for enterprise clients. The agency works across the entire marketing spectrum including brand experience, customer engagement, commerce, and digital transformation, serving major global brands across industries. VML's scale and integration of creative, data, and technology capabilities position it as a dominant force in the modern marketing services landscape.