Countly enables advertising technology through marketing analytics
Countly positions itself as a privacy-focused, open-source alternative to proprietary analytics platforms, competing in the product analytics space with emphasis on data ownership and compliance. The platform appeals particularly to organizations with strict data residency requirements and those seeking transparent, customizable analytics solutions.
B2B SaaS with open-source community edition and commercial enterprise offerings View similar →
Countly is an open-source mobile and web analytics platform that provides comprehensive user behavior tracking and analysis capabilities for digital products. The platform enables companies to collect, analyze, and visualize user engagement data across mobile applications and web properties, offering both self-hosted and cloud-based deployment options. As an open-source solution, Countly differentiates itself by providing transparency, data ownership, and customization capabilities that appeal to privacy-conscious organizations and enterprises with specific compliance requirements. The platform serves a diverse customer base ranging from startups to enterprise organizations across various industries including e-commerce, gaming, media, and financial services. Countly's architecture supports real-time analytics, crash reporting, push notifications, and user segmentation, making it a comprehensive product analytics solution. The company operates on a hybrid business model, offering both a free community edition and commercial enterprise editions with advanced features, dedicated support, and managed cloud hosting options.
Basic information available
Market Position
Classified as B in AdTech space. This indicates emerging player status.
Last updated: 11/10/2025