Convert supports the broader digital ecosystem with a/b testing & optimization
Convert positions itself as the privacy-first alternative in the A/B testing market, targeting mid-market companies that need enterprise-grade capabilities with superior privacy compliance. The company competes in a mature but growing market by differentiating on privacy features, transparent pricing, and dedicated support rather than competing solely on feature breadth.
B2B SaaS View similar →
Convert is a privacy-first A/B testing and website personalization platform that serves the mid-market segment with enterprise-grade experimentation capabilities. Founded with a core mission to enable data-driven optimization without compromising visitor privacy, Convert has positioned itself as a compliance-focused alternative in the crowded conversion rate optimization market. The platform provides comprehensive testing capabilities including A/B testing, multivariate testing, split URL testing, and advanced personalization features, all built on a privacy-by-design architecture that supports GDPR, CCPA, and other global privacy regulations. The company differentiates itself through its commitment to privacy compliance, offering unique features such as cookieless tracking options, data anonymization, and granular consent management that appeal to organizations in regulated industries. Convert's target customers are typically mid-market companies with 50-1000 employees across e-commerce, SaaS, financial services, healthcare, and media sectors that require sophisticated experimentation tools but need more flexibility and privacy controls than mainstream platforms provide. The platform bridges the gap between basic testing tools and complex enterprise solutions, offering a premium experience with transparent pricing and dedicated support. Convert's technology stack emphasizes performance, privacy, and ease of implementation, allowing marketing teams, product managers, and CRO specialists to deploy experiments quickly without extensive technical resources. The platform's focus on the mid-market has enabled it to build deep expertise in serving companies that are scaling their optimization programs while navigating increasingly complex privacy regulations across multiple jurisdictions.
Last updated: 11/11/2025