Datanyze provides real-time technographic data and sales intelligence that enables businesses to identify prospects based on their technology stack, track technology adoption trends, and access contact information for more targeted and effective sales outreach.
Last updated Feb 8, 2026
- Industry
- Sales Intelligence / Technographics
- Business Model
- SaaS
- Target Market
- SMB, Mid-Market, Enterprise
- Employee Count
- 100-500
- Funding
- $14M
- Revenue Range
- $10M-$50M
- Stock Symbol
- N/A
- Parent Company
- ZoomInfo
- API Available
- Yes
Market Position
Leading technographics provider within the ZoomInfo ecosystem, specializing in technology adoption tracking and sales intelligence
Overview
Datanyze is a sales intelligence and technographics platform that was founded in 2012 and acquired by ZoomInfo in 2018. The platform specializes in tracking technology adoption across millions of websites, providing sales and marketing teams with insights into what technologies companies are using. This technographic data helps businesses identify prospects based on their technology stack, enabling more targeted and informed outreach. Datanyze offers a browser extension that provides real-time company and contact information while users browse websites, along with a comprehensive database of technology usage patterns across various industries. As part of the ZoomInfo family, Datanyze has strengthened its position in the sales intelligence market by combining technographic data with ZoomInfo's extensive B2B contact database. The platform serves as a critical tool for technology vendors, sales teams, and marketers who need to identify companies using specific technologies, track technology trends, and find decision-makers at target accounts. While Datanyze operates more in the sales intelligence and MarTech space, it intersects with AdTech through its ability to help companies identify and target prospects based on their technology usage, including advertising and marketing technologies.
Products & Features
Technographics Database
Comprehensive database tracking technology usage across millions of websites, identifying what tools and platforms companies use
Chrome Extension
Browser extension that provides instant access to company information, contact details, and technology stack while browsing websites
Contact Database
B2B contact information database with email addresses and phone numbers for decision-makers
Technology Tracking
Real-time monitoring of technology installations and removals across target accounts
Key Features
Technology usage tracking across 50+ million websitesReal-time alerts for technology changesChrome extension for instant prospect researchContact information with email verificationCompany firmographic dataTechnology market share reportsLead generation based on technology stackCRM integration capabilities
Use Cases
Technology vendors identifying prospects using competitor productsSales teams researching prospects before outreachMarketing teams building targeted account lists based on technology usageCompetitive intelligence and market researchLead generation for B2B technology companiesAccount-based marketing campaign targetingTechnology adoption trend analysis
Customer Segments
B2B Technology VendorsSaaS CompaniesSales TeamsMarketing TeamsBusiness Development ProfessionalsMarket Research FirmsDigital Agencies