ZoomInfo

Market leader in B2B go-to-market intelligence, one of the largest providers of business contact and company data globally

ZoomInfo is a premier go-to-market intelligence platform that provides businesses with comprehensive B2B data, analytics, and software to identify and engage ideal prospects. Founded in 2000 and headquartered in Vancouver, Washington, the company has grown into one of the most widely used sales and marketing intelligence platforms globally, serving tens of thousands of customers across industries. Its core offering combines a massive proprietary database of business contacts and company information with AI-powered insights, intent data, and workflow automation tools. The platform integrates data from multiple sources — including web crawling, public filings, user contributions, and third-party partnerships — to deliver accurate, real-time intelligence on companies and decision-makers. ZoomInfo's product suite spans sales intelligence, marketing automation, recruiting, and operations, making it a cross-functional platform for revenue teams. The company went public on NASDAQ in June 2020 in one of the largest software IPOs of that year, raising approximately $935 million. In the AdTech and MarTech ecosystem, ZoomInfo occupies a critical position as a data and intelligence layer that powers demand generation, account-based marketing (ABM), and sales prospecting workflows. Its acquisition of companies like Chorus.ai (conversation intelligence), Insent (chatbot), and RingLead (data orchestration) has expanded its platform capabilities significantly. ZoomInfo competes with LinkedIn Sales Navigator, Bombora, Clearbit, and Demandbase, but differentiates through the breadth and depth of its proprietary data assets and its integrated platform approach.