ZoomInfo

Market leader in B2B contact intelligence and go-to-market data, widely regarded as the gold standard for sales and marketing prospecting databases

ZoomInfo is a premier go-to-market intelligence platform headquartered in Vancouver, Washington, offering one of the most comprehensive B2B contact and company databases available. The platform aggregates data from hundreds of millions of professional profiles, company records, and intent signals to help sales, marketing, and recruiting teams identify and engage high-value prospects with precision. ZoomInfo's data engine is continuously refreshed through a combination of machine learning, natural language processing, and a contributor network, ensuring accuracy and depth at scale. The company's product suite extends well beyond a simple contact database. ZoomInfo offers tools for sales engagement, conversation intelligence (via Chorus.ai, acquired in 2021), marketing automation, website visitor tracking, and talent acquisition. This breadth positions ZoomInfo as an end-to-end revenue intelligence platform rather than just a data provider. Its SalesOS, MarketingOS, and TalentOS products cater to distinct go-to-market functions while sharing a unified data foundation. In the AdTech and MarTech ecosystem, ZoomInfo plays a critical role in enabling account-based marketing (ABM), audience targeting, and demand generation. Its intent data capabilities allow marketers to identify in-market buyers before competitors do. Having gone public on NASDAQ in 2020 in one of the largest software IPOs of that year, ZoomInfo has established itself as a dominant force in the B2B data and intelligence space, competing with platforms like LinkedIn Sales Navigator, Demandbase, and Bombora.