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Brief
Bombora

Bombora

B2B Intent Data and Marketing Intelligencebombora.com

Bombora provides the most comprehensive B2B intent data through its cooperative network, enabling businesses to identify in-market accounts and engage prospects at the right time with relevant messaging, ultimately improving conversion rates and shortening sales cycles.

Last updated Jun 23, 2026 by the ATDb Editorial Team · Connections updated Jul 6, 2026

Founded
2014
HQ
New York, New York, United States
Connections
43

At a glance

Employees
201-500
Funding
$36M
Revenue
$50M-$100M
Stock
N/A
31integrations9competitors

About

Market leader in B2B intent data with the largest cooperative data network

Bombora is a leading B2B intent data provider that pioneered the Company Surge® intent data model, which identifies businesses actively researching products and services based on their content consumption patterns across a cooperative network of premium B2B websites. Founded in 2014, Bombora has established itself as a foundational data provider in the B2B marketing technology ecosystem, offering intent signals that help sales and marketing teams prioritize accounts, personalize outreach, and optimize advertising campaigns. The company operates a Data Co-op of thousands of B2B websites that contribute anonymous behavioral data, creating one of the largest and most comprehensive B2B intent data sets in the market. Bombora's platform integrates with major marketing automation, CRM, and advertising platforms, making intent data accessible across the entire go-to-market technology stack. The company serves enterprise and mid-market B2B organizations across various industries, providing intent insights that power account-based marketing (ABM), demand generation, content syndication, and sales intelligence initiatives. Bombora has become a critical data infrastructure provider for B2B marketers, with its intent data being consumed directly by customers and embedded into numerous third-party platforms and solutions.

Business model

SaaS

Target market

Enterprise and Mid-Market

What they offer

  • Company Surge®

    Proprietary intent data that identifies companies showing increased research activity on specific topics across the B2B web

  • Audience Solutions

    Intent-powered audience segments for programmatic advertising and media activation

  • Data Co-op

    Cooperative network of B2B publishers and websites that contribute and benefit from shared intent data

  • Bombora for Data Providers

    Intent data licensing and integration for technology platforms and data vendors

Key features

Company-level intent signals across 12,000+ topicsWeekly intent score updatesCooperative data model ensuring scale and qualityMulti-platform integrationsPrivacy-compliant data collectionAccount-level insights without PIITopic taxonomy customizationHistorical intent trending

Use cases

Account-based marketing (ABM) prioritizationSales prospecting and lead scoringProgrammatic advertising targetingContent personalizationDemand generation optimizationMarket intelligence and competitive analysisCustomer expansion and upsell identificationMedia planning and audience targeting

Customer segments

B2B Technology CompaniesEnterprise Software VendorsProfessional Services FirmsMarketing AgenciesB2B PublishersFinancial ServicesHealthcare TechnologyManufacturing and Industrial

Tech & specs

Technology stack

Big Data AnalyticsMachine LearningNatural Language ProcessingCloud InfrastructureAPI Integration FrameworkData Privacy and Anonymization Technologies

Security & compliance

GDPRCCPASOC 2 Type IIPrivacy Shield FrameworkIAB Transparency and Consent Framework

Deployment

Cloud

API

Yes

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