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Bombora

Bombora

Bombora provides the most comprehensive B2B intent data through its cooperative network, enabling businesses to identify in-market accounts and engage prospects at the right time with relevant messaging, ultimately improving conversion rates and shortening sales cycles.

bombora.comNew York, New York, United StatesFounded 2014

Last updated May 11, 2026 by jonholm

Industry
B2B Intent Data and Marketing Intelligence
Business Model
SaaS
Target Market
Enterprise and Mid-Market
Employee Count
201-500
Funding
$36M
Revenue Range
$50M-$100M
Stock Symbol
N/A
API Available
Yes
Market Position

Market leader in B2B intent data with the largest cooperative data network

Overview

Bombora is a leading B2B intent data provider that pioneered the Company Surge® intent data model, which identifies businesses actively researching products and services based on their content consumption patterns across a cooperative network of premium B2B websites. Founded in 2014, Bombora has established itself as a foundational data provider in the B2B marketing technology ecosystem, offering intent signals that help sales and marketing teams prioritize accounts, personalize outreach, and optimize advertising campaigns. The company operates a Data Co-op of thousands of B2B websites that contribute anonymous behavioral data, creating one of the largest and most comprehensive B2B intent data sets in the market. Bombora's platform integrates with major marketing automation, CRM, and advertising platforms, making intent data accessible across the entire go-to-market technology stack. The company serves enterprise and mid-market B2B organizations across various industries, providing intent insights that power account-based marketing (ABM), demand generation, content syndication, and sales intelligence initiatives. Bombora has become a critical data infrastructure provider for B2B marketers, with its intent data being consumed directly by customers and embedded into numerous third-party platforms and solutions.

Products & Features

Company Surge®

Proprietary intent data that identifies companies showing increased research activity on specific topics across the B2B web

Audience Solutions

Intent-powered audience segments for programmatic advertising and media activation

Data Co-op

Cooperative network of B2B publishers and websites that contribute and benefit from shared intent data

Bombora for Data Providers

Intent data licensing and integration for technology platforms and data vendors

Key Features
Company-level intent signals across 12,000+ topicsWeekly intent score updatesCooperative data model ensuring scale and qualityMulti-platform integrationsPrivacy-compliant data collectionAccount-level insights without PIITopic taxonomy customizationHistorical intent trending
Use Cases
Account-based marketing (ABM) prioritizationSales prospecting and lead scoringProgrammatic advertising targetingContent personalizationDemand generation optimizationMarket intelligence and competitive analysisCustomer expansion and upsell identificationMedia planning and audience targeting
Customer Segments
B2B Technology CompaniesEnterprise Software VendorsProfessional Services FirmsMarketing AgenciesB2B PublishersFinancial ServicesHealthcare TechnologyManufacturing and Industrial

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