Market leader in B2B intent data with the largest cooperative data network
Bombora is a leading B2B intent data provider that pioneered the Company Surge® intent data model, which identifies businesses actively researching products and services based on their content consumption patterns across a cooperative network of premium B2B websites. Founded in 2014, Bombora has established itself as a foundational data provider in the B2B marketing technology ecosystem, offering intent signals that help sales and marketing teams prioritize accounts, personalize outreach, and optimize advertising campaigns. The company operates a Data Co-op of thousands of B2B websites that contribute anonymous behavioral data, creating one of the largest and most comprehensive B2B intent data sets in the market.
Bombora's platform integrates with major marketing automation, CRM, and advertising platforms, making intent data accessible across the entire go-to-market technology stack. The company serves enterprise and mid-market B2B organizations across various industries, providing intent insights that power account-based marketing (ABM), demand generation, content syndication, and sales intelligence initiatives. Bombora has become a critical data infrastructure provider for B2B marketers, with its intent data being consumed directly by customers and embedded into numerous third-party platforms and solutions.
Company-level intent signals across 12,000+ topicsWeekly intent score updatesCooperative data model ensuring scale and qualityMulti-platform integrationsPrivacy-compliant data collectionAccount-level insights without PIITopic taxonomy customizationHistorical intent trending
Account-based marketing (ABM) prioritizationSales prospecting and lead scoringProgrammatic advertising targetingContent personalizationDemand generation optimizationMarket intelligence and competitive analysisCustomer expansion and upsell identificationMedia planning and audience targeting
B2B Technology CompaniesEnterprise Software VendorsProfessional Services FirmsMarketing AgenciesB2B PublishersFinancial ServicesHealthcare TechnologyManufacturing and Industrial