Captify

Largest independent search intelligence platform outside of major search engines, with a strong presence in programmatic advertising and audience targeting

Captify is a global search intelligence company that captures and analyzes billions of search events daily from millions of domains across the open web — far beyond the walled gardens of Google or Bing. Founded in 2011 and headquartered in London, the company's proprietary technology converts raw consumer search intent signals into rich audience segments, contextual targeting solutions, and real-time insights that power programmatic advertising campaigns for brands and agencies worldwide. Captify's unique data asset is built on partnerships with publishers and technology providers who share onsite search data, giving the platform visibility into consumer intent at a scale and breadth that traditional search engines cannot offer to advertisers. Captify's core product suite includes audience targeting, contextual intelligence, and analytics tools designed to help advertisers reach consumers at the moment of peak intent. The platform enables brands to activate search-powered audiences across display, video, CTV, and other programmatic channels, bridging the gap between search intent and broader digital advertising. Its Search Intelligence platform is used by major global brands, media agencies, and trading desks to inform media strategy, creative decisions, and campaign optimization. In the AdTech ecosystem, Captify occupies a distinctive niche as the largest independent search intelligence platform outside of the major search engines. The company has expanded significantly across North America and Europe and has positioned itself as a privacy-forward alternative to cookie-based targeting, leveraging contextual and intent-based signals that remain durable in a post-third-party-cookie landscape. Captify competes with data providers, contextual targeting vendors, and audience intelligence platforms, differentiating itself through the proprietary nature and scale of its search data.