Skip to content
Brief
Terminus

Terminus

Terminus enables B2B companies to orchestrate account-based marketing campaigns across multiple channels, combining advertising, personalization, and analytics to drive engagement with high-value target accounts and accelerate pipeline growth.

terminus.comAtlanta, Georgia, United StatesFounded 2014

Last updated May 11, 2026 by the ATDb Editorial Team

Industry
Account-Based Marketing (ABM) Platform
Business Model
SaaS
Target Market
Mid-Market and Enterprise
Employee Count
201-500
Funding
$108M
Revenue Range
$50M-$100M
Stock Symbol
N/A
API Available
Yes
Market Position

Leading ABM platform provider in the B2B marketing technology space

Overview

Terminus is a leading account-based marketing (ABM) platform that specializes in helping B2B companies identify, engage, and convert target accounts through multi-channel advertising and marketing orchestration. The platform combines account-based advertising, web personalization, sales intelligence, and analytics to enable coordinated marketing and sales efforts. Terminus has established itself as a pioneer in the ABM space, offering solutions that integrate advertising technology with marketing automation and CRM systems. The company serves primarily mid-market and enterprise B2B organizations, providing tools for account identification, targeted advertising across display, social, and video channels, website personalization, and account-based analytics. Terminus has grown through both organic development and strategic acquisitions, including the acquisition of Sigstr (email signature marketing) and Ramble (chat-based marketing). The platform is recognized as one of the leading ABM solutions in the market, competing with other major players in the account-based marketing and advertising technology space.

Products & Features

Terminus ABM Platform

Core platform for account-based marketing orchestration and campaign management

Terminus Advertising

Multi-channel B2B advertising across display, video, social, and connected TV

Terminus Web Experiences

Website personalization and customization for target accounts

Terminus Data Studio

Account identification, data enrichment, and audience building

Terminus Analytics

Account-level reporting and attribution analytics

Terminus Email Experiences

Email signature marketing and personalization (formerly Sigstr)

Terminus Chat

Conversational marketing and chat for target accounts (formerly Ramble)

Key Features
Account identification and targetingMulti-channel advertising (display, video, social, CTV)Website personalizationIntent data integrationAccount-based analytics and reportingCRM and MAP integrationsEmail signature marketingConversational marketingAudience segmentationCampaign orchestration
Use Cases
Account-based advertising campaignsTarget account engagement and nurturingPipeline acceleration for high-value accountsWebsite personalization for key accountsAccount-based retargetingSales and marketing alignmentMulti-touch attribution for B2B campaignsIntent-based marketing
Customer Segments
B2B Technology CompaniesProfessional ServicesFinancial ServicesHealthcare TechnologyManufacturingEnterprise Software

Explore further

3 views