PayIt Cut Its Database by About a Third with ZoomInfo, Saving Tens of Thousands

The government payments platform turned a legacy database of more than 100,000 disorganized records into one clean, governed system its account-based marketing could finally run on. ZoomInfo, the all-in-one AI GTM platform, has reported that PayIt, a platform that modernizes payments between governments and residents, reduced the size of its marketing and sales database by […]

Last updated Jul 27, 2026 by ATDb automated enrichment