Clearbit

Leading B2B data enrichment provider now integrated into HubSpot's ecosystem

Clearbit is a B2B data enrichment and intelligence platform that provides real-time information about companies and contacts to help businesses improve their marketing, sales, and customer success operations. The company offers a suite of APIs and integrations that automatically enrich customer data with firmographic, demographic, and technographic information, enabling more personalized and targeted engagement strategies. Founded in 2015, Clearbit became a leading provider of business intelligence data, serving thousands of companies including Segment, Stripe, and Asana. The platform is particularly known for its real-time data enrichment capabilities, which append detailed information to partial data inputs like email addresses or domain names. In November 2023, Clearbit was acquired by HubSpot for approximately $150 million, and now operates as part of HubSpot's customer platform while maintaining its distinct brand and product offerings. Clearbit continues to serve both HubSpot customers and external clients, providing data enrichment services that help businesses qualify leads, personalize marketing campaigns, and maintain accurate customer records. The acquisition has positioned Clearbit's data capabilities as a core component of HubSpot's go-to-market strategy, while the platform remains accessible to non-HubSpot users through its existing API and integration ecosystem.