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Brief
AddThis ceased operations on January 1, 2023

AddThis

Social Sharing

Social Sharing / Audience Data (defunct) · part of Oracle

Parent: OracleConnections: 7

Last updated Jul 4, 2026 by the ATDb Editorial Team

At a glance

Social bookmarking and sharing widget company acquired by Oracle in January 2016 for $200M. Pre-acquisition, AddThis was on millions of websites and provided social-share buttons + audience data. Used by Oracle to enrich Data Cloud audience profiles. Shuttered by Oracle around 2018-2020 as third-party tracking declined; fully retired by 2024 advertising-business shutdown.

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Corporate history
  1. 2023Shut down4 sources
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