Formerly Interpublic Group (renamed Jan 2025) · See the lineage →
Omnicom Group
Omnicom Group is an American multinational holding company specializing in media, marketing, and corporate communications.
Last updated Oct 15, 2026 by ATDb automated enrichment
AI-drafted from public sources38 sources cited
At a glance
- Employees
- 10001+
- Revenue
- $14B+
- Stock
- OMC
About
One of the world's largest advertising and marketing holding companies, and following the 2025 acquisition of Interpublic Group, the largest by combined revenue and headcount
Omnicom Group is an American multinational holding company specializing in media, marketing, and corporate communications. On the data and identity side, Omnicom has unified over 2.6 billion verified global IDs through its Omni platform and Acxiom RealID™, enabling privacy-first audience understanding without reliance on third-party cookies. Omnicom serves as the parent company of major agency networks including BBDO, DDB, TBWA, and Omnicom Media Group — which comprises OMD, PHD, and Hearts & Science — as well as Flywheel, and the DAS Group of Companies, which spans health, precision marketing, commerce, and advertising. In June 2025, the Federal Trade Commission approved Omnicom's $13.5 billion acquisition of Interpublic Group, subject to a consent decree, with the merger completing later that year. Source 1: wikipedia.org — Omnicom Group Source 2: omc.com — About
Business model
Holding Company / Agency
Target market
Enterprise
What they offer
Omni Platform
Marketing orchestration and data platform integrating audience data, AI, and analytics to plan, activate, and measure campaigns across channels
Acxiom RealID™
Privacy-first identity resolution tool unifying over 2.6 billion verified global IDs without reliance on third-party cookies
BBDO
Global creative agency network known for brand advertising and creative campaigns
DDB Worldwide
Global creative agency network with a legacy in iconic advertising
TBWA Worldwide
Global creative agency network known for disruption-based marketing
Omnicom Media Group (OMD, PHD, Hearts & Science)
Media planning and buying networks serving global and local advertisers
Flywheel
Commerce and retail media platform helping brands grow on Amazon and other digital marketplaces
DAS Group of Companies
Diversified agency services spanning PR, healthcare, precision marketing, and specialty communications
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Limited
- 1986 · Founded