IPG Health

World's largest healthcare marketing network by headcount and geographic reach, operating as a division of Interpublic Group

IPG Health is a global healthcare marketing and communications network operating under Interpublic Group (IPG), formed in 2021 through the consolidation of IPG's healthcare agencies including McCann Health, FCB Health, MRM Health, and others. The network brings together more than 6,500 specialists across 50+ markets, making it the largest dedicated healthcare marketing organization in the world. Its capabilities span medical education, professional promotion, consumer health marketing, market access, and digital health engagement. The network is designed to serve the full spectrum of healthcare marketing needs — from early-stage drug launches to established brand campaigns — with a unified approach that integrates data analytics, behavioral science, and creative strategy. IPG Health operates through a portfolio of specialized agency brands, each with distinct positioning but sharing centralized data and technology infrastructure. This model allows clients to access deep therapeutic area expertise alongside enterprise-scale resources. In the AdTech and health marketing ecosystem, IPG Health is significant for its scale, its investment in proprietary data platforms, and its ability to navigate the complex regulatory environment of pharmaceutical advertising. The network competes directly with WPP's Wunderman Thompson Health, Publicis Health, and Havas Health & You, and is a key revenue driver for its parent company IPG.