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Brief
Deloitte

Deloitte

Professional ServicesConsultancydeloitte.com

Deloitte is a global professional services firm with over 180 years of history whose core purpose is to make an impact that matters for clients, people, and communities.

Last updated Oct 12, 2026 by the ATDb Editorial Team

Founded
1845
HQ
London, New York, United Kingdom
Connections
45

AI-drafted from public sources13 sources cited

At a glance

Employees
100000+
Funding
N/A
Revenue
$50B+
Stock
NYSE:DLO
24integrations3competitors2corporate family1acquisitions

About

One of the 'Big Four' global professional services firms, with Deloitte Digital positioned as a leading consultancy for marketing transformation, AdTech implementation, and data-driven marketing strategy for large enterprises.

Deloitte is a global professional services firm with over 180 years of history whose core purpose is to make an impact that matters for clients, people, and communities. Through its Deloitte Digital division, the company drives new growth by elevating the human experience via connected ideas, technology, and talent, helping brands find and engage their customers and audiences and guiding them through acquisition, retention, and loyalty. Its advertising and marketing technology capabilities span retail media strategy and operations, personalization, granular measurement and analytics, signal loss strategy, data integration, AI/ML and automation, campaign management and optimization, AdTech implementation, privacy and regulatory management, and data clean room strategy and operations. Deloitte Digital works closely with alliance partners to help marketers navigate the complexities of data and technology in order to generate meaningful outcomes from their marketing investments. The result is campaigns and platforms that are designed, built, and managed to consistently deliver individualized experiences. Source 1: deloitte.com — Who We Are Source 2: liveramp.com — Deloitte Digital Source 3: deloittedigital.com — Advertising, Marketing & Commerce

Business model

Professional Services / Consulting

Target market

Enterprise

What they offer

  • Deloitte Digital – Advertising & Marketing

    End-to-end advertising and marketing technology consulting covering retail media, personalization, measurement, and campaign management.

  • Retail Media Strategy & Operations

    Helps brands and retailers build and optimize retail media networks and monetization strategies.

  • Data Clean Room Strategy & Operations

    Guides marketers in implementing and operating data clean rooms for privacy-safe audience collaboration and measurement.

  • Signal Loss Strategy

    Advises marketers on navigating the deprecation of third-party cookies and other identity signal loss challenges.

  • AI/ML and Automation

    Applies artificial intelligence and machine learning to automate and optimize marketing and advertising workflows.

  • Privacy & Regulatory Management

    Supports compliance with data privacy regulations such as GDPR and CCPA within marketing technology ecosystems.

Key features

Retail media strategy and operationsPersonalization at scaleGranular measurement and analyticsSignal loss and identity strategyData integration and managementAI/ML and marketing automationCampaign management and optimizationAdTech implementation and integrationPrivacy and regulatory complianceData clean room strategy and operations

Use cases

Retail media network build-out and monetizationMarketing technology stack assessment and implementationPrivacy-compliant audience targeting and measurementFirst-party data strategy and activationCustomer acquisition, retention, and loyalty program designAdTech vendor selection and integrationData clean room deployment for audience collaborationAI-driven campaign optimization

Customer segments

Large enterprise brands and advertisersRetailers building media networksFinancial services firmsConsumer goods companiesTechnology companiesHealthcare organizations

Tech & specs

Technology stack

AI/ML platformsCloud data platforms (AWS, Google Cloud, Azure)Data clean room technologiesLiveRampAdobe Experience CloudSalesforce Marketing CloudGoogle Marketing Platform

Security & compliance

GDPRCCPASOC 2ISO 27001

Deployment

CloudHybridOn-premise

API

Limited

Corporate history
  1. 1845 · Founded
How it came together
  • 2018·Merged → Deloitte↗
  • 2018·Acquired → Deloitte↗
See the full lineage →
View Deloitte’s full portfolio (2) See alternatives to Deloitte See integrations with Deloitte (24) See acquisitions by Deloitte (1)

Explore further

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