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‘We believe in America’: Nike global vp of soccer Camilo Andrade on the brand’s World Cup strategy

‘We believe in America’: Nike global vp of soccer Camilo Andrade on the brand’s World Cup strategy

Under the leadership of new CEO Elliott Hill, Nike has been enacting a new strategy called the “Sport Offense.”

Last updated Jun 17, 2026 by ATDb automated enrichment

Source
Digiday
Published
Jun 17, 2026
Topic
Nike
Mentions
1