Mike Dean

Mike Dean is one of the most prominent operators in advanced television advertising, currently serving as President of Ampersand — the Comcast, Charter, and Cox-backed TV advertising joint venture — a role he assumed in February 2024. In this capacity, he leads one of the industry's most significant multi-operator platforms for data-driven, addressable, and programmatic TV advertising, overseeing a business that reaches tens of millions of households across the largest cable operators in the U.S. His appointment signaled a strategic push by Ampersand to accelerate its technology and data capabilities in a rapidly evolving TV ad marketplace. Dean's career reflects a rare combination of consulting depth and hands-on media operator experience. Prior to Ampersand, he led the Technology, Media & Telecommunications practice at Deloitte, advising major media and advertising clients on digital transformation, data strategy, and emerging ad tech. Before that, he held senior leadership roles at two of the most influential media companies in the world: SVP of Advanced Advertising at Paramount, where he drove programmatic and data-driven TV initiatives, and VP of Advanced & Programmatic Advertising at Disney ABC Television Group, where he helped pioneer the network's early moves into addressable and programmatic TV. Across these roles, Dean has been a consistent force in translating the promise of programmatic and data-driven advertising from digital into the more complex world of television. His expertise spans addressable TV, audience targeting, programmatic infrastructure, and the operational challenges of scaling advanced advertising across large, legacy media organizations.

Last updated Jun 11, 2026 by ATDb automated enrichment · Connections updated Jun 15, 2026