Experian
Experian provides organizations with unparalleled access to consumer and business data, analytics, and identity tools that power smarter lending decisions, fraud prevention, and precision marketing at global scale.
Last updated Aug 5, 2026 by ATDb automated enrichment
At a glance
- Employees
- 10001+
- Funding
- public
- Revenue
- $6B+
- Stock
- EXPN
About
One of the three largest global credit bureaus and a leading provider of consumer data, identity resolution, and marketing audience solutions
Experian is one of the world's largest information services companies, operating across more than 30 countries and serving clients in financial services, retail, telecommunications, healthcare, and government sectors. Founded from the merger of TRW Information Systems and CCN Group, Experian has grown into a comprehensive data and analytics powerhouse with three core business segments: Credit Services, Decision Analytics, and Marketing Services. Its credit bureau operations collect and maintain data on hundreds of millions of consumers and businesses globally, making it a foundational infrastructure provider for the lending ecosystem. In the AdTech and marketing ecosystem, Experian Marketing Services plays a significant role by offering audience data, identity resolution, data onboarding, and cross-channel targeting capabilities. Its ConsumerView database and Experian Audiences products enable advertisers and agencies to reach highly segmented consumer audiences across digital and offline channels. The company's identity graph and data connectivity tools help brands link first-party data to broader audiences, supporting personalized marketing at scale while navigating privacy regulations. Experian is publicly traded on the London Stock Exchange and consistently ranks among the top global data and analytics companies. With a workforce of over 10,000 employees and revenues exceeding $6 billion annually, Experian's scale, proprietary data assets, and regulatory expertise give it durable competitive advantages. Its position at the intersection of credit data, identity, and marketing data makes it uniquely influential in both financial services and the broader data-driven advertising industry.
Business model
Data & Analytics / SaaS
Target market
Enterprise
What they offer
Experian Credit Bureau
Comprehensive consumer and business credit reporting and scoring services used by lenders and financial institutions worldwide.
Experian Audiences
Pre-built and custom audience segments derived from Experian's ConsumerView database for digital and offline advertising targeting.
ConsumerView
A massive consumer marketing database containing demographic, behavioral, and lifestyle data on hundreds of millions of U.S. consumers.
Experian Identity Graph
A cross-device and cross-channel identity resolution solution that links consumer identifiers across online and offline touchpoints.
PowerCurve
A decision management platform enabling automated credit decisioning, risk scoring, and customer lifecycle management.
Experian Data Onboarding
Tools that help brands connect offline CRM data to digital advertising platforms for targeted campaign activation.
Fraud & Identity Solutions
Products including Hunter and CrossCore that detect and prevent identity fraud across financial and digital channels.
Experian Boost
A consumer-facing product that allows individuals to improve their credit scores by adding utility and telecom payment history.
Ascend Intelligence Services
AI and machine learning-powered analytics platform for credit risk modeling and decisioning.
Experian Health
Data and analytics solutions tailored for healthcare providers, payers, and revenue cycle management.
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Yes
- 1996 · Founded