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Experian

Experian

Data & Identityexperian.com

Experian is a global data and technology company that powers opportunities for people and businesses around the world.

Last updated Oct 5, 2026 by the ATDb Editorial Team · Connections updated Oct 9, 2026

In the news
Founded
1996
HQ
Dublin, Leinster, Ireland
Connections
63

AI-drafted from public sources13 sources cited

At a glance

Employees
10001+
Funding
public
Revenue
$6B+
Stock
EXPN
43integrations2corporate family1acquisitions
Data & AnalyticsCustomer Data PlatformMarketing AnalyticsIdentity ResolutionAd Fraud Prevention

About

One of the three largest global credit bureaus and a leading provider of consumer data, identity resolution, and marketing audience solutions

Experian is a global data and technology company that powers opportunities for people and businesses around the world. Among its capabilities, it delivers digital marketing solutions alongside data analytics and software, serving markets that span financial services, healthcare, automotive, agrifinance, insurance, and additional industry segments. The company also helps millions of individuals work toward their financial goals, saving them time and money. Experian supports clients in more than 100 countries and employs approximately 23,300 people across 32 countries. Source 1: experian.com — About Experian

Business model

Data & Analytics / SaaS

Target market

Enterprise

What they offer

  • Experian Credit Bureau

    Comprehensive consumer and business credit reporting and scoring services used by lenders and financial institutions worldwide.

  • Experian Audiences

    Pre-built and custom audience segments derived from Experian's ConsumerView database for digital and offline advertising targeting.

  • ConsumerView

    A massive consumer marketing database containing demographic, behavioral, and lifestyle data on hundreds of millions of U.S. consumers.

  • Experian Identity Graph

    A cross-device and cross-channel identity resolution solution that links consumer identifiers across online and offline touchpoints.

  • PowerCurve

    A decision management platform enabling automated credit decisioning, risk scoring, and customer lifecycle management.

  • Experian Data Onboarding

    Tools that help brands connect offline CRM data to digital advertising platforms for targeted campaign activation.

  • Fraud & Identity Solutions

    Products including Hunter and CrossCore that detect and prevent identity fraud across financial and digital channels.

  • Experian Boost

    A consumer-facing product that allows individuals to improve their credit scores by adding utility and telecom payment history.

  • Ascend Intelligence Services

    AI and machine learning-powered analytics platform for credit risk modeling and decisioning.

  • Experian Health

    Data and analytics solutions tailored for healthcare providers, payers, and revenue cycle management.

Key features

Access to one of the world's largest consumer and business credit databasesIdentity resolution and cross-device graph capabilitiesAudience segmentation and data onboarding for digital advertisingAI/ML-powered credit risk and decisioning analyticsFraud detection and identity verification at scaleGlobal data coverage across 30+ countriesReal-time credit decisioning APIsConsumer credit monitoring and financial wellness tools

Use cases

Consumer credit scoring and lending decisioningDigital audience targeting and programmatic advertisingIdentity resolution and data onboarding for marketersFraud prevention and identity verificationCustomer acquisition and pre-screening for financial productsRisk-based pricing and portfolio managementHealthcare revenue cycle and eligibility verificationPersonalized financial product marketing

Customer segments

Banks and financial institutionsMortgage lendersAuto lendersRetailers and e-commerce companiesInsurance companiesTelecommunications providersHealthcare organizationsAdvertising agencies and brandsGovernment agenciesFintech companies

Tech & specs

Technology stack

Cloud infrastructure (AWS, Azure)Machine learning and AI modelingBig data processing (Hadoop, Spark)RESTful APIsData warehousing and ETL pipelinesIdentity graph technologyReal-time decisioning engines

Security & compliance

FCRA (Fair Credit Reporting Act)GDPRCCPASOC 2ISO 27001PCI DSSHIPAA (Health division)

Deployment

CloudOn-premiseHybridAPI-based

API

Yes

Corporate history
  1. 1996 · Founded
  2. 2020Absorbed Tapad3 sources
Connection details
View Experian’s full portfolio (2) See integrations with Experian (43) See acquisitions by Experian (1)

Explore further

4 views
On the AtlasIdentity & DataRecent M&Aon the TimelineOn the Mapby country + regionOn the GraphNetwork around Experian