Krystal Olivieri
Chief Strategy Officer, Experian Marketing Services at Experian
Olivieri is known for leading global revenue operations at Integral Ad Science and for her expertise in brand safety, ad verification, and data-driven advertising solutions across the programmatic ecosystem.
Last updated May 30, 2026 by the ATDb Editorial Team
Krystal Olivieri is Chief Strategy Officer for Experian Marketing Services, working across technology, data, media, and marketing. She previously spent six years at GroupM — including as Global Chief Innovation Officer and CEO of Choreograph North America — and earlier led global data partnerships at Xaxis. She is an AdWeek 50 and Mediapost All-Star honoree.
Global Chief Innovation Officer
GroupM (2021–2023)
CEO, North America (Choreograph)
GroupM (2023)
SVP, Global Data Strategy & Partnerships
GroupM (2019–2021)
Director, Business Strategy & Partnerships
Xaxis (2017–2019)
Supervisor, Global Business Development
Omnicom Media Group (2014–2015)
- Serves as Global Chief Revenue Officer at Integral Ad Science, overseeing worldwide revenue strategy and sales for a publicly traded ad verification leader
- Built extensive cross-ecosystem expertise spanning data platforms, programmatic advertising, and ad measurement through senior roles at Oracle Data Cloud and IAS