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Brief
Contently

Contently

Contently empowers enterprise brands to produce and scale high-quality content by combining a vetted freelance creative network with an end-to-end content marketing platform covering strategy, creation, workflow, and analytics.

contently.comNew York, New York, United StatesFounded 2011

Last updated May 15, 2026 by ATDb automated enrichment · Connections updated May 18, 2026

Industry
Content Marketing Technology
Business Model
SaaS + Marketplace
Target Market
Enterprise
Employee Count
201-500
Funding
$16M
Revenue Range
$10M-$50M
Stock Symbol
N/A
API Available
Limited
Market Position

Premium enterprise content marketing platform with a differentiated talent marketplace, positioned as a leader in the content operations and strategy segment

Overview

Contently is an enterprise content marketing platform founded in 2011 that helps major brands produce high-quality content by combining a curated network of over 160,000 vetted freelance journalists, designers, and videographers with a robust content management and analytics platform. The company serves as a one-stop solution for enterprise marketing teams looking to scale their content operations without sacrificing quality, enabling brands to plan, create, publish, and measure content performance from a single interface. The platform offers a suite of tools including content strategy, workflow management, editorial calendars, brand compliance features, and deep performance analytics. Contently's talent network is a key differentiator, as freelancers are rigorously vetted and matched to brand needs, allowing enterprises to access specialized creative talent on demand. The company has worked with major brands across financial services, technology, healthcare, and consumer goods sectors. Contently occupies a premium position in the content marketing technology space, competing with platforms like Percolate, Kapost, and Skyword. The company has raised significant venture funding and has been recognized as a leader in the content marketing platform category by analysts. Its dual software-plus-talent model creates a defensible competitive moat that pure SaaS competitors struggle to replicate, making it particularly attractive to large enterprises with complex, high-volume content needs.

Products & Features

Content Studio

Core content creation and workflow management tool enabling teams to plan, assign, edit, and publish content with built-in collaboration features

Talent Network

Curated marketplace of over 160,000 vetted freelance journalists, designers, videographers, and other creative professionals matched to brand needs

Content Analytics

Performance measurement suite tracking content engagement, ROI, and audience behavior across channels

Brand Voice & Compliance

Tools to enforce brand guidelines, style standards, and legal compliance across all content produced

Editorial Calendar

Strategic planning and scheduling tool for managing content pipelines and publication timelines

Content Strategy

Data-driven strategy recommendations and audience insights to guide content planning and topic selection

Key Features
Vetted freelance creative talent network with 160,000+ professionalsEnd-to-end content workflow managementAdvanced content performance analytics and ROI measurementBrand voice and compliance enforcementEditorial calendar and content planning toolsIntegrated pitching and assignment managementMulti-channel content distribution supportAI-powered content insights and recommendations
Use Cases
Scaling enterprise content production without growing internal headcountManaging complex multi-brand or multi-market content operationsSourcing and managing freelance creative talent at scaleMeasuring content marketing ROI and performanceEnforcing brand consistency and compliance across distributed teamsBuilding and executing data-driven content strategies
Customer Segments
Enterprise financial services brandsTechnology companiesHealthcare organizationsConsumer goods and retail brandsMedia and publishing companiesB2B enterprises with complex content needs

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