Contently

Premium enterprise content marketing platform combining SaaS workflow tools with a vetted freelance creative network

Founded in 2010 and headquartered in New York, Contently is a leading enterprise content marketing platform that enables large brands to streamline their entire content lifecycle — from strategy and creation to distribution and analytics. The platform connects marketing teams with a curated network of thousands of freelance journalists, designers, and videographers, while providing the workflow infrastructure needed to manage complex content operations across global organizations. Clients include major enterprises in financial services, technology, healthcare, and consumer goods sectors. Contently's platform sits at the intersection of content marketing technology and the creator economy, offering tools for editorial planning, content briefs, collaboration, compliance workflows, and performance measurement. Its analytics capabilities allow marketers to tie content investments to business outcomes, a critical differentiator in an era of increased marketing accountability. The company has positioned itself as a premium, enterprise-grade solution rather than competing on price in the broader content management space. In the AdTech and MarTech ecosystem, Contently occupies a distinct niche as a content intelligence and operations platform. It competes with solutions like Percolate, Kapost, and Skyword, while also facing indirect competition from broader marketing platforms. The company has raised over $20 million in venture funding and has been recognized consistently as a leader in content marketing technology by analysts and industry publications.