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Brief
Onclusive

Onclusive

Onclusive enables PR and communications professionals to move beyond vanity metrics and demonstrate the true business impact of earned media through advanced analytics, comprehensive media monitoring, and outcomes-based measurement.

onclusive.comSan Francisco, California, United StatesFounded 2012

Last updated May 11, 2026 by the ATDb Editorial Team

Industry
PR Analytics & Media Intelligence
Business Model
SaaS
Target Market
Enterprise
Employee Count
201-500
Funding
$50M+
Revenue Range
$50M-$100M
API Available
Yes
Market Position

Leading provider of PR measurement and media intelligence analytics for enterprise communications teams

Overview

Onclusive is a leading provider of PR analytics and media intelligence solutions that enable communications professionals to measure, analyze, and demonstrate the business impact of earned media. The company combines media monitoring, analytics, and measurement tools with proprietary data science to help PR teams understand their media coverage effectiveness and prove ROI. Onclusive was formed through the merger of several established media intelligence companies including Airpr, CisionPoint (acquired assets), and others. The platform serves enterprise communications teams, PR agencies, and marketing departments with tools for media monitoring across online news, social media, broadcast, print, and podcasts. Onclusive differentiates itself through its focus on outcomes-based measurement rather than just media monitoring, using advanced analytics to connect PR activities to business results. The company has grown through strategic acquisitions to build a comprehensive suite of PR measurement and media intelligence capabilities. Onclusive competes in the media intelligence and PR analytics space alongside companies like Cision, Meltwater, and Critical Mention. The company positions itself as a premium solution focused on sophisticated measurement methodologies and data science-driven insights for enterprise clients seeking to elevate their PR measurement beyond traditional metrics like AVE (Advertising Value Equivalency).

Products & Features

Media Monitoring

Comprehensive monitoring across online news, social media, broadcast TV/radio, print publications, and podcasts

PR Analytics

Advanced analytics platform measuring share of voice, sentiment, message penetration, and competitive benchmarking

Impact Measurement

Outcomes-based measurement connecting PR activities to business KPIs and demonstrating ROI

Media Intelligence

Insights and reporting tools for understanding media landscape, journalist relationships, and coverage trends

Broadcast Monitoring

TV and radio monitoring with transcription and clip delivery services

Key Features
Real-time media monitoring across all channelsAI-powered sentiment analysisCompetitive benchmarkingCustom dashboards and reportingMessage penetration trackingShare of voice analysisJournalist database and outreach toolsBroadcast transcription and clippingSocial media analyticsExecutive reporting and visualization
Use Cases
Measuring PR campaign effectiveness and ROICompetitive intelligence and benchmarkingCrisis monitoring and managementExecutive reputation trackingBrand health monitoringMessage testing and optimizationMedia relations performance trackingInfluencer and journalist identificationEvent and product launch measurement
Customer Segments
Enterprise corporationsPR and communications agenciesMarketing departmentsCorporate communications teamsBrand management teamsGovernment and public sector organizations
Connections

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