Sprinklr

Leading enterprise-focused unified CXM platform with strong presence in Fortune 500 companies

Sprinklr is a unified customer experience management (CXM) platform founded in 2009 that enables enterprises to manage customer interactions across 30+ digital channels including social media, messaging apps, email, SMS, and live chat. The company went public in 2021 (NYSE: CXM) and serves over 1,400 enterprise customers globally, including more than 50% of the Fortune 100. Sprinklr's platform combines AI-powered insights, workflow automation, and omnichannel engagement capabilities to help large organizations deliver consistent customer experiences at scale. While primarily positioned in the customer experience and social media management space, Sprinklr intersects with the AdTech ecosystem through its social advertising capabilities, paid media management tools, and integration with major advertising platforms. The company's Sprinklr Marketing suite includes features for campaign management, content marketing, and advertising optimization across social channels. Sprinklr competes with both pure-play social media management platforms and broader marketing clouds, differentiating itself through its unified data model and enterprise-grade scalability for managing customer experiences across the entire customer journey.