Meltwater

Leading global provider of media monitoring and social listening solutions with significant market share in the media intelligence sector

Meltwater is a global leader in media intelligence and social analytics, founded in 2001 and headquartered in San Francisco. The company provides a comprehensive SaaS platform that enables organizations to monitor, analyze, and leverage media coverage and social conversations across digital, print, broadcast, and social media channels. With operations in over 25 countries and serving more than 30,000 companies worldwide, Meltwater has established itself as one of the largest and most established players in the media monitoring and intelligence space. While not strictly an AdTech company, Meltwater operates adjacent to the advertising technology ecosystem by providing critical insights that inform marketing, PR, and communications strategies. The platform combines AI-powered media monitoring, social listening, consumer intelligence, and influencer marketing capabilities to help brands understand their market position, track campaign performance, manage reputation, and identify business opportunities. Meltwater has grown through both organic expansion and strategic acquisitions, including the purchase of social media management platform Sprinklr competitor Sysomos and influencer marketing platform Klear.