Synthesio

A leading social intelligence platform within the Ipsos group, positioned at the intersection of social listening, AI analytics, and traditional market research for global enterprise clients.

Synthesio is an AI-enabled consumer intelligence platform, operating as a company within Ipsos following its acquisition in 2018, and was named the leader in the Forrester Wave™: Enterprise Listening Platforms, Q1 2014 report.¹ Its core platform consolidates consumer data from channels including social media, review sites, forums, and surveys, analyzing that data with artificial intelligence to uncover insights, identify trends, and understand consumer sentiment.¹ Through its business development efforts, Synthesio targets major brands, agencies, and consultancies, helping organizations unlock value from digital consumer conversations by connecting its advanced analytics capabilities with real-world marketing, brand, and innovation challenges.² The company operates on a subscription-based SaaS model.¹ Source 1: dealroom.co — Synthesio — venture-backed company profile Source 2: builtinlondon.uk — Business Development Manager - Synthesio - Ipsos