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Brief
Klear was acquired by Meltwater (Jan 2021)— See the full lineage →
Klear

Klear

Influencer Marketing Technologyklear.com

Klear is an influencer marketing platform that enables brands to find, analyze, and activate influencers, measure campaigns, and manage creators for long-term collaboration.

Last updated Oct 5, 2026 by the ATDb Editorial Team

Founded
2012
HQ
Tel Aviv, New York, Israel
Parent
Connections
15

AI-drafted from public sources14 sources cited

At a glance

Employees
51-200
Funding
$16M
Revenue
$10M-$50M
Stock
N/A
10integrations3competitors1corporate family1acquisitions

About

A leading influencer marketing platform now integrated within Meltwater's media intelligence suite, serving brands and agencies seeking data-driven influencer programs

Klear is an influencer marketing platform that enables brands to find, analyze, and activate influencers, measure campaigns, and manage creators for long-term collaboration. Using a deep learning algorithm, Klear automates the estimation of true campaign ROI, empowering marketers to understand which influencers and content are most impactful for their brand, including quantifying content Earned Media Value (EMV) across platforms. The platform also developed a "True Reach" score that measures an influencer's impact through engagement metrics rather than follower count, providing performance data unaffected by fake followers. Klear helps brands build, scale, and measure influencer campaigns, serving some of the world's largest organizations, and has partnered with Tipalti to offer seamless mass payment capabilities for customers managing influencer campaigns. Klear is now part of Meltwater, a global platform spanning media, social, consumer, and sales intelligence that has expanded its capabilities through innovation, acquisitions, and AI. Source 1: modash.io — 10 Klear Alternatives For Effective Influencer Marketing Source 2: technology-signals.com — Klear Uses Deep-Learning Algorithms to Measure ... Source 3: tipalti.com — Partnerships with Burkland, Klear, and SCS Cloud Source 4: klear.com — Our Story | We're Meltwater

Business model

SaaS

Target market

Enterprise, Mid-Market

What they offer

  • Influencer Discovery

    AI-powered search and filtering to identify relevant influencers across Instagram, YouTube, TikTok, and Twitter based on niche, audience demographics, and performance metrics

  • Audience Analytics

    Deep psychographic and demographic analysis of influencer audiences to ensure brand-audience fit and authenticity

  • Campaign Management

    End-to-end tools for managing influencer outreach, contracts, content approvals, and campaign workflows

  • Performance Reporting

    Real-time dashboards and reporting to measure campaign ROI, reach, engagement, and earned media value

  • Influencer CRM

    Relationship management tools to track influencer communications, history, and partnership status

  • Fake Follower & Fraud Detection

    Algorithms to identify inauthentic followers and flag potentially fraudulent influencer accounts

Key features

AI-powered influencer discovery across major social platformsDetailed audience demographic and psychographic profilingFake follower and fraud detectionEnd-to-end campaign workflow managementReal-time performance analytics and ROI reportingInfluencer CRM and relationship trackingIntegration with Meltwater's media intelligence platform

Use cases

Brand influencer discovery and vetting for campaign partnershipsAudience authenticity verification before influencer investmentEnd-to-end influencer campaign management for agenciesMeasuring influencer campaign ROI and earned media valueBuilding and managing long-term influencer ambassador programsCompetitive benchmarking of influencer marketing strategies

Customer segments

Enterprise brandsMid-market brandsMarketing agenciesPR firmsE-commerce companiesConsumer packaged goods brands

Tech & specs

Technology stack

Artificial Intelligence / Machine LearningNatural Language ProcessingSocial media APIs (Instagram, YouTube, TikTok, Twitter)Cloud infrastructureBig data analytics

Security & compliance

GDPRCCPA

Deployment

Cloud

API

Yes

Corporate history
  1. 2012 · Founded
  2. 2021Acquired by Meltwater3 sources
    Still operating as part of Meltwater
Connection details
See alternatives to Klear See integrations with Klear (10)

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