Klear
Klear is an influencer marketing platform that enables brands to find, analyze, and activate influencers, measure campaigns, and manage creators for long-term collaboration.
Last updated Oct 5, 2026 by the ATDb Editorial Team
AI-drafted from public sources14 sources cited
At a glance
- Employees
- 51-200
- Funding
- $16M
- Revenue
- $10M-$50M
- Stock
- N/A
About
A leading influencer marketing platform now integrated within Meltwater's media intelligence suite, serving brands and agencies seeking data-driven influencer programs
Klear is an influencer marketing platform that enables brands to find, analyze, and activate influencers, measure campaigns, and manage creators for long-term collaboration. Using a deep learning algorithm, Klear automates the estimation of true campaign ROI, empowering marketers to understand which influencers and content are most impactful for their brand, including quantifying content Earned Media Value (EMV) across platforms. The platform also developed a "True Reach" score that measures an influencer's impact through engagement metrics rather than follower count, providing performance data unaffected by fake followers. Klear helps brands build, scale, and measure influencer campaigns, serving some of the world's largest organizations, and has partnered with Tipalti to offer seamless mass payment capabilities for customers managing influencer campaigns. Klear is now part of Meltwater, a global platform spanning media, social, consumer, and sales intelligence that has expanded its capabilities through innovation, acquisitions, and AI. Source 1: modash.io — 10 Klear Alternatives For Effective Influencer Marketing Source 2: technology-signals.com — Klear Uses Deep-Learning Algorithms to Measure ... Source 3: tipalti.com — Partnerships with Burkland, Klear, and SCS Cloud Source 4: klear.com — Our Story | We're Meltwater
Business model
SaaS
Target market
Enterprise, Mid-Market
What they offer
Influencer Discovery
AI-powered search and filtering to identify relevant influencers across Instagram, YouTube, TikTok, and Twitter based on niche, audience demographics, and performance metrics
Audience Analytics
Deep psychographic and demographic analysis of influencer audiences to ensure brand-audience fit and authenticity
Campaign Management
End-to-end tools for managing influencer outreach, contracts, content approvals, and campaign workflows
Performance Reporting
Real-time dashboards and reporting to measure campaign ROI, reach, engagement, and earned media value
Influencer CRM
Relationship management tools to track influencer communications, history, and partnership status
Fake Follower & Fraud Detection
Algorithms to identify inauthentic followers and flag potentially fraudulent influencer accounts
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Yes
- 2012 · Founded
- Still operating as part of Meltwater