Verification & Measurement

Bidstack is a pioneering AdTech company specializing in in-game advertising technology that operates at the intersection of the gaming and digital advertising industries. The company has developed a proprietary programmatic advertising platform that enables brands to deliver contextually relevant, non-intrusive advertisements within video game environments across mobile, PC, and console platforms. Through sophisticated real-time bidding mechanisms and seamless integration capabilities, Bidsta...

DoubleClick was a pioneering digital advertising technology company founded in 1996 that revolutionized online advertising through its ad serving and management platforms. The company developed sophisticated technology for delivering, tracking, and reporting on digital advertisements, becoming the industry standard for publishers and advertisers seeking to optimize their online campaigns. In 2008, Google acquired DoubleClick for $3.1 billion, recognizing its strategic importance in the digita...

SmartyAds is a prominent player in the adtech ecosystem, providing a comprehensive suite of programmatic advertising solutions. As a leading demand-side platform (DSP), the company enables advertisers and agencies to efficiently purchase digital advertising inventory through its automated systems. SmartyAds' core offering includes a full-stack DSP platform that allows clients to manage their programmatic advertising campaigns across desktop, mobile web, and in-app channels. Beyond its DSP so...

Yieldmo is a prominent player in the AdTech ecosystem, operating as a leading supply-side platform (SSP). The company's core focus is on programmatic advertising, with a strong emphasis on premium inventory management and optimization. Yieldmo has developed proprietary attention-based advertising technology that helps publishers maximize their ad revenue while delivering superior engagement metrics for advertisers. Their platform leverages advanced machine learning algorithms to optimize ad p...

Anzu is a pioneering technology company specializing in programmatic in-game advertising solutions that seamlessly integrate brand messaging within gaming environments across mobile, PC, and console platforms. The company has developed a sophisticated platform utilizing advanced SDK integration and proprietary technology to enable brands to place advertisements naturally within games, such as billboards in racing games or posters in sports arenas. This native advertising methodology creates a...

Cadent is a leading provider of advanced TV advertising solutions, helping brands and agencies navigate the evolving media landscape and reach audiences across linear TV, CTV, and digital video.

Chartable was a pioneering podcast analytics and attribution platform that emerged as critical infrastructure in the rapidly expanding podcast advertising ecosystem. The company developed sophisticated measurement and tracking tools specifically designed to address the unique challenges of podcast analytics, enabling publishers, advertisers, and content creators to gain actionable insights into listener behavior, content performance, and advertising effectiveness. Through flagship products in...

Contentsquare is a leading digital experience analytics platform that helps businesses understand and optimize their customers' digital journeys. The company's AI-powered solutions provide deep insights into user behavior, enabling companies to deliver more personalized and engaging digital experiences.

DoubleVerify is a leading independent provider of marketing measurement software and analytics, driving quality and effectiveness for advertisers and publishers across the digital media landscape.

GumGum is a contextual intelligence technology company that specializes in computer vision and natural language processing to analyze and understand digital content. Founded in 2008, the company pioneered contextual advertising solutions that move beyond traditional cookie-based targeting by analyzing the actual content of web pages, images, and videos to deliver more relevant advertising experiences. GumGum's proprietary artificial intelligence technology enables brands and publishers to und...

Integral Ad Science (IAS) is a global leader in digital media quality solutions, providing comprehensive ad verification, optimization, and analytics services to advertisers, publishers, and media platforms. Founded in 2009, the company has established itself as a critical infrastructure provider in the digital advertising ecosystem, helping brands protect their reputation and maximize campaign performance across all digital channels including display, video, mobile, social media, and connect...

Kochava is a leading provider of mobile measurement and attribution solutions, helping brands and publishers understand the impact of their marketing campaigns across various digital channels.

Magellan AI is a leading technology platform specializing in podcast advertising intelligence and verification solutions within the rapidly expanding AdTech ecosystem. The company provides comprehensive analytics and machine learning-powered tools that enable brands, agencies, and publishers to make data-driven decisions in the podcast advertising space. By offering capabilities to track advertising spending, verify ad placements, and measure campaign performance across the entire podcast lan...

Peer39 is a leading provider of contextual intelligence and brand-safe solutions for digital advertisers and publishers, helping them to maximize the value of their digital media by delivering relevant and engaging content to their audiences.

Quantum Metric is a digital experience intelligence platform that helps organizations understand and optimize their customer experiences. It provides real-time insights into user behavior, enabling businesses to make data-driven decisions and improve their digital offerings.

Verification and Measurement companies ensure the quality and effectiveness of digital advertising. They provide independent audits and analytics to help brands and agencies optimize campaigns and combat ad fraud, ultimately improving ROI.

Veritonic is a specialized AdTech company that has established itself as the leading provider of audio analytics and creative intelligence solutions in the rapidly expanding audio advertising market. The company's flagship platform leverages advanced machine learning algorithms and proprietary audience panel data to measure, analyze, and optimize audio content across multiple formats including podcast advertisements, radio spots, sonic branding elements, and voice-enabled applications. By bri...

Clarifai is a leading AI platform for unstructured data, specializing in computer vision, natural language processing, and large language models. It provides a full-stack AI platform that enables developers and enterprises to build, deploy, and scale AI applications. Clarifai's technology helps organizations understand, organize, and make predictions from images, video, text, and audio data.

comScore is a global information and analytics company that measures audiences, brands and consumer behavior across media platforms. They provide data and analytics to businesses, media, and advertising agencies.

Crazy Egg provides website analytics and heatmap tools to help businesses understand user behavior on their websites. By visualizing user clicks, scrolls, and movements, Crazy Egg helps improve website design and conversion rates. This allows businesses to optimize their websites for better performance and user experience.

Datadog is a leading provider of cloud-scale monitoring and analytics infrastructure solutions designed for modern application environments. The company specializes in delivering comprehensive observability across the entire technology stack, enabling organizations to monitor infrastructure, applications, logs, and user experiences in real-time. Through its unified SaaS-based platform, Datadog helps development, operations, and security teams collaborate more effectively by providing deep vis...

Decibel is an enterprise-grade digital experience analytics platform that empowers organizations to deeply understand and optimize customer interactions across their digital properties. The company has positioned itself at the forefront of experience intelligence by capturing and analyzing digital body language—including micro-gestures, mouse movements, frustration signals, and engagement patterns—to provide actionable insights that traditional web analytics tools cannot deliver. Through adva...

Eyeris is a leading provider of AI-powered in-cabin sensing solutions for the automotive industry. Their advanced computer vision and AI technologies enable real-time understanding of human behavior, focusing on driver and occupant monitoring systems to enhance safety and convenience in vehicles.

Glassbox provides a digital experience analytics platform that helps businesses understand and improve their customer journeys across all digital channels. It uses session replay, AI-powered insights, and real-time data to identify friction points and optimize conversions. The platform enables businesses to gain deeper user behavior insights.

Madhive is an enterprise-grade advanced television advertising technology platform that serves as critical infrastructure for the programmatic advertising revolution in connected TV (CTV) and over-the-top (OTT) streaming environments. The company provides comprehensive demand-side platform (DSP) and supply-side platform (SSP) capabilities that enable advertisers, agencies, broadcasters, and media companies to execute sophisticated, data-driven advertising campaigns across both traditional lin...

Acme Inc. is a leading provider of cloud-based software solutions for businesses of all sizes. They offer a suite of products that streamline operations, improve productivity, and drive growth.

Momentive is a leading customer experience management and market research platform provider that empowers organizations to transform feedback into actionable business intelligence. The company offers a comprehensive suite of survey and analytics solutions that enable businesses across multiple industries to collect, analyze, and act on feedback from customers, employees, and target markets. By combining intuitive survey design tools with AI-powered analytics capabilities, Momentive helps orga...

Nielsen Digital is a leading data analytics company that provides comprehensive insights into digital consumer behavior. They offer a range of products and services to help businesses understand and optimize their digital strategies.

Numerator is a leading market research and data analytics company that provides comprehensive consumer and retail insights to businesses. They leverage a combination of data sources, including point-of-sale, e-commerce, and consumer panel data, to deliver actionable intelligence to their clients.

OneView is a programmatic advertising technology platform specializing in converged TV advertising solutions that bridge traditional linear television and modern digital streaming environments. The company addresses the critical challenge of audience fragmentation across cable, satellite, over-the-air broadcast, and multiple streaming services by providing unified programmatic access to both legacy broadcast inventory and connected TV (CTV) placements through a single integrated platform. Thi...

Podscribe is a podcast transcription and captioning service that helps podcasters, brands, and businesses make their audio content more accessible and engaging.

Rockerbox is a marketing attribution and analytics platform that helps businesses understand the impact of their marketing campaigns across multiple channels.

UserTesting is a leading human insight platform that enables organizations to get on-demand feedback from real customers about their products, services, and experiences. It helps companies understand user behavior, identify pain points, and iterate on designs and features quickly to create better digital experiences.

Viant Technology is a people-based advertising technology company that operates at the forefront of programmatic digital advertising, providing enterprise-grade solutions for omnichannel campaign management and execution. The company's core offering is a sophisticated demand-side platform (DSP) that enables advertisers, agencies, and brands to plan, buy, and measure advertising across connected TV (CTV), linear TV, mobile, desktop, and digital out-of-home (DOOH) environments. Distinguished by...

Anodot is an AI-powered analytics and anomaly detection platform that helps businesses monitor their data in real-time. It automatically detects anomalies and incidents across various domains like revenue, operations, and customer experience, enabling proactive problem resolution and preventing business impact.

CreatorIQ is a leading influencer marketing platform that provides brands and agencies with comprehensive solutions for influencer discovery, campaign management, and analytics.

Ipsos is a global market research and consulting firm that provides AdTech solutions to help clients better understand and engage their target audiences.

Kantar is a leading global data, insights and consulting company that helps clients understand people and inspire growth. They offer a range of AdTech solutions and services to help brands and agencies optimize their advertising campaigns.

Roundel is a full-service marketing agency that specializes in digital marketing solutions, including web design, search engine optimization, and social media management.

SiriusXM Media is a leading provider of audio entertainment in North America. It delivers music, sports, talk, comedy, and news programming through satellite radio, online streaming, and apps. The company offers a wide variety of channels catering to diverse interests.

AT&T's Addressable Advertising is an AdTech Platform that enables targeted advertising across AT&T's various media properties and distribution channels.

Exponential is an AdTech platform that provides programmatic advertising solutions to help brands and agencies reach their target audiences.

Moat is a digital measurement and analytics company that provides solutions for advertisers, publishers, and platforms to measure and optimize their digital advertising campaigns. It was acquired by Oracle in 2017.

Qualtrics is a leading experience management platform that helps organizations collect, analyze, and act on experience data to improve customer, employee, product, and brand experiences.

AB Tasty is a global leader in AI-powered experimentation, personalization, and feature management. It helps businesses optimize user experiences across digital channels, driving conversions and improving customer satisfaction through a unified platform.

Adalytics is a research and analytics company focused on digital advertising measurement and verification. The company provides tools and research to help advertisers analyze ad delivery, performance, and potential fraud across digital platforms.

Adbeat is a competitive intelligence platform that helps advertisers and marketers track and analyze digital advertising campaigns across the web. The platform provides detailed insights into competitors' ad strategies, creative assets, and media buying patterns.

AdSober is a digital advertising verification platform specializing in brand safety and ad fraud detection across the comprehensive digital advertising ecosystem. The company tackles the critical multi-billion dollar challenge of ad fraud, invalid traffic, and brand safety violations that significantly impact the digital advertising industry. Leveraging advanced artificial intelligence and machine learning technologies, AdSober provides real-time monitoring and verification services that scan...

Affinity Solutions provides purchase-based marketing intelligence and measurement solutions using aggregated consumer transaction data from credit and debit cards.

Alphonso is a TV data and measurement company that uses Automatic Content Recognition (ACR) technology to track viewing behavior across smart TVs and connected devices for advertising attribution.

App Annie (now data.ai) is a mobile data and analytics platform that provides market data and analytics for mobile apps and digital markets. The company helps businesses make smarter decisions by delivering comprehensive mobile performance estimates through its Intelligence platform.

AppDynamics is an application performance management and IT operations analytics company that helps organizations monitor, analyze and optimize complex software environments in real-time. Their solutions provide deep visibility into application performance, user experience, and business metrics across cloud and on-premises environments.

AT Internet is a leading European provider of digital analytics solutions, enabling businesses to measure and analyze website and mobile application performance, user behavior, and marketing campaign effectiveness. Its platform helps optimize digital strategies and enhance user experience through data-driven insights.

Ayonix is a facial recognition and computer vision technology company that provides AI-powered video analytics solutions for security, retail, and smart city applications.

Browsi provides AI-powered ad viewability and yield optimization solutions for publishers. Their platform predicts which ad placements will be viewable and optimizes ad layouts in real-time to maximize revenue while maintaining user experience.

Cint is a global software leader in digital insights and research technology, connecting researchers with consumers through the world's largest consumer network for survey-based research.

Clicktale was a leading digital experience analytics company that provided businesses with deep insights into customer behavior on their websites and mobile apps. Through session replays, heatmaps, and advanced analytics, it helped companies understand and optimize the online customer journey.

Cognitec is a leading provider of face recognition technology and biometric solutions for government, law enforcement, and commercial applications.

Conviva is a leading provider of real-time intelligence for streaming media, helping publishers, broadcasters, and operators measure, monitor, and monetize their content. Their platform optimizes the quality of experience for viewers, providing actionable insights to improve audience engagement and business outcomes. They focus on delivering a superior streaming experience across all devices.

Decentriq provides a data clean room platform built on confidential computing technology, enabling secure data collaboration for privacy-preserving analytics and advertising.

Dynata is a global leader in first-party data, providing data, insights, and technology solutions for market research, advertising, and analytics. They connect brands and agencies with millions of consumers and business professionals worldwide to gather opinions and behaviors, enabling better decision-making.

Eppo is an experimentation platform designed for data scientists and product teams to run trustworthy A/B tests and make data-driven decisions. It provides a robust statistical engine and a user-friendly interface to design, launch, and analyze experiments, ensuring reliable results and faster iteration for product development.

Face++ is a Chinese computer vision and facial recognition technology company that provides AI-powered image analysis APIs and solutions.

FaceFirst provides facial recognition technology for security, loss prevention, and customer identification in retail and other physical environments.

Frequency is a TV advertising measurement and analytics platform that helps brands and agencies measure cross-screen reach and frequency across linear TV and streaming.

Google's enterprise data analytics platform that enables privacy-safe measurement and analysis of advertising campaign data across YouTube, Google Display & Video 360, and other Google properties.

Gravy Analytics is a leading provider of real-world consumer behavior data, offering location intelligence solutions. They help businesses understand and predict consumer behavior by analyzing where people go and what they do, enabling better marketing, advertising, and business intelligence strategies.

Hitsteps is a real-time website analytics and live chat platform designed to help businesses understand visitor behavior and engage with customers directly. It provides detailed insights into who is on your site, what they are doing, and where they came from, enabling better conversion optimization and customer support.

Hyros is an AI-powered ad tracking and attribution platform designed to help businesses accurately measure their return on ad spend (ROAS). It provides cross-channel data to identify which marketing efforts are truly driving sales, aiming to overcome the limitations of traditional tracking methods.

Industry trade organization that develops standards, conducts research, and provides legal support for the online advertising industry. Sets standards like OpenRTB and ads.txt.

Insightech is an Australian digital experience analytics platform that helps businesses understand and optimize user behavior on their websites and apps. It provides tools like session replay, heatmaps, and conversion funnels to identify pain points and improve customer journeys, ultimately boosting conversion rates and user satisfaction.

Instabug is a mobile app performance monitoring and bug reporting solution for mobile teams. It enables developers to collect comprehensive bug reports, crash reports, and user feedback directly from their mobile applications. This helps streamline the debugging process, improve app quality, and enhance the overall user experience.

iSpot.tv is a TV ad measurement and analytics platform that provides real-time performance data and competitive intelligence for television advertising across linear and streaming.

Locately was a mobile advertising and analytics platform that provided location-based insights into consumer behavior. It helped brands understand real-world movements and measure the effectiveness of their mobile ad campaigns.

Luxand develops facial recognition and computer vision software solutions, including SDKs and APIs for face detection, recognition, and analysis.

Microsoft's cloud-based facial recognition and analysis API service that provides AI-powered face detection, verification, and identification capabilities.

NEC NeoFace is a biometric facial recognition technology developed by NEC Corporation for identity verification, security, and authentication applications.

NetBase Quid is a global leader in AI-powered consumer and market intelligence, providing brands with real-time insights from unstructured data. Its platform helps businesses understand consumer behavior, market trends, and competitive landscapes to drive informed strategic decisions. The company was formed from the merger of NetBase and Quid.

Global measurement and data analytics company providing audience measurement, advertising effectiveness, and consumer intelligence across media and retail sectors.

ObservePoint provides automated data quality assurance for digital analytics, ensuring accurate and reliable data collection. Their platform helps organizations validate their analytics implementations, identify data discrepancies, and maintain data integrity across various digital properties, thereby improving data-driven decision-making.

Okendo is a customer marketing platform that helps e-commerce brands collect and display customer reviews, ratings, and user-generated content to drive conversions.

Onclusive is a global PR analytics and media intelligence platform that helps communications professionals measure earned media impact and demonstrate PR ROI.

Placed is a location-based analytics platform that specializes in measuring offline consumer behavior through mobile location data and attribution technology. The company provides brands, retailers, and advertisers with actionable insights into foot traffic patterns, store visits, and the effectiveness of digital advertising campaigns in driving real-world consumer actions. By bridging the gap between online marketing efforts and offline conversions, Placed enables businesses to understand th...

Playground xyz is an attention-based advertising platform that measures and optimizes for consumer attention rather than traditional metrics. The company combines neuroscience research, attention measurement, and creative optimization to improve advertising effectiveness across digital channels.

Polygon is a media intelligence and advertising measurement platform that provides cross-media analytics and campaign effectiveness insights for advertisers and agencies.

Provable (formerly Integral Ad Science) provides digital ad verification and optimization solutions to ensure brand safety, ad fraud prevention, and viewability across digital advertising campaigns.

Global market research and data collection company providing online survey panels and consumer insights to brands, agencies, and researchers.

Roq.ad is a leading cross-device identity resolution platform that enables advertisers and publishers to connect user journeys across various devices. Its technology helps improve ad targeting, personalization, and attribution by creating a unified view of the customer.

Samba TV provides automatic content recognition (ACR) technology and TV viewership data to enable cross-screen advertising and audience measurement.

Smartframe provides image protection and monetization technology that enables publishers and brands to control, track, and monetize their visual content across the web.

Streamhub is a specialized video analytics platform serving broadcasters, content publishers, and digital media organizations operating within the OTT (Over-The-Top) streaming ecosystem. The company addresses a critical industry challenge: audience data fragmentation across multiple streaming platforms, devices, and distribution channels. By consolidating disparate streaming metrics into unified, actionable dashboards, Streamhub transforms complex data streams into strategic intelligence that...

Switchboard is a specialized media technology platform that delivers real-time video data processing and analytics solutions for the modern media and entertainment industry. The company empowers broadcasters, streaming services, content creators, and digital media publishers to extract actionable intelligence from video content through advanced analytics, performance monitoring, and delivery optimization tools. By transforming raw video data into strategic business insights, Switchboard enabl...

Taplytics is a comprehensive experimentation and feature management platform that enables product teams to optimize mobile and web applications through systematic A/B testing, multivariate testing, and feature flagging capabilities. The platform serves as a critical infrastructure component for organizations seeking to implement continuous experimentation practices, allowing developers and product managers to release features incrementally, test hypotheses with real users, and make data-drive...

Toluna is a global technology company providing consumer insights and market research solutions through its online panel and survey platform.

Trueface is a computer vision and facial recognition technology company providing AI-powered identity verification and authentication solutions.

TrueX is an interactive advertising platform specializing in attention-based ad experiences, particularly known for its choice-based ad formats in streaming TV and digital video.

Tubular Labs is a leading global video measurement and analytics company that provides a unified view of audience behavior and content performance across major social video platforms. It helps brands, publishers, and agencies optimize their video strategies and understand the value of their content.

UMA is a technology platform that enables universal measurement and attribution across digital advertising channels, helping advertisers understand cross-platform campaign performance.

Consumer electronics company that manufactures smart TVs and operates VIZIO Ads, a connected TV advertising platform leveraging automatic content recognition (ACR) data.

Zignal Labs provides real-time media intelligence and narrative tracking software that helps organizations monitor, analyze, and respond to emerging stories across traditional and social media.