CreatorIQ
CreatorIQ gives enterprise brands and agencies a single, data-driven platform to discover, activate, and measure creator partnerships at scale — backed by first-party social data integrations for brand-safe, compliant campaigns.
Last updated Jun 23, 2026 by ATDb automated enrichment · Connections updated Jul 6, 2026
At a glance
- Employees
- 201-500
- Funding
- $40M+
- Revenue
- $30M–$75M
- Stock
- N/A
About
Top-tier enterprise influencer marketing platform with official social platform API partnerships and a large creator data graph
CreatorIQ is a leading influencer marketing intelligence platform that enables brands, agencies, and media companies to build, manage, and measure creator-driven marketing programs at scale. Founded in 2014 and headquartered in Los Angeles, California, the platform leverages AI and a proprietary data graph to index over 15 million creator accounts across major social channels including Instagram, YouTube, TikTok, Facebook, and Twitter/X. Its suite of tools covers influencer discovery, audience analysis, campaign workflow automation, content rights management, and deep performance analytics. The company serves a blue-chip enterprise client base that includes major brands such as Disney, Airbnb, CVS, Unilever, and Sephora, as well as top-tier agencies. CreatorIQ differentiates itself through the depth of its data integrations — it holds official API partnerships with major social platforms, giving it access to first-party data that many competitors lack. This positions it as a trusted, brand-safe solution for large organizations with complex compliance and measurement needs. CreatorIQ has raised significant venture funding and has grown through both organic expansion and strategic acquisitions, including the acquisition of Tribe Dynamics in 2021, which added earned media value (EMV) measurement capabilities. The company competes in the rapidly growing influencer marketing software market against players like Traackr, Grin, Sprinklr, and Bazaarvoice, and is widely regarded as one of the top enterprise-tier solutions in the space.
Business model
SaaS
Target market
Enterprise
What they offer
Creator Discovery
AI-powered search and filtering across 15M+ indexed creator profiles to identify brand-fit influencers by audience demographics, engagement, and content signals.
Campaign Management
End-to-end workflow tools for briefing, contracting, content review, publishing coordination, and payment processing across creator campaigns.
Audience Intelligence
Deep audience analysis including authenticity scoring, demographic breakdowns, and overlap detection to ensure genuine reach.
Performance Analytics & Reporting
Real-time dashboards and customizable reports measuring impressions, engagement, conversions, and ROI across all social channels.
Earned Media Value (EMV) Measurement
Proprietary EMV benchmarking and tracking inherited from the Tribe Dynamics acquisition, widely used in beauty and fashion verticals.
Content Rights Management
Tools to manage usage rights, licensing, and content approvals for creator-generated assets.
Creator CRM
Relationship management system for tracking creator history, communications, and long-term partnership data.
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Yes
- 2014 · Founded