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Brief
OpenInfluence

OpenInfluence

Influencer MarketingAgencyopeninfluence.com

OpenInfluence combines proprietary technology with expert human curation to deliver authentic, data-driven influencer marketing campaigns that drive measurable business results for brands across all major social media platforms.

Last updated Jun 22, 2026

Founded
2013
HQ
Los Angeles, California, United States
Connections
5

At a glance

Employees
51-200
Funding
$20.5M
5integrations

About

Established full-service influencer marketing agency serving major brands with data-driven campaign management and proprietary technology

OpenInfluence is a global influencer marketing agency that specializes in connecting brands with content creators across social media platforms to execute data-driven campaigns. Founded in 2013, the company has established itself as a significant player in the influencer marketing space by combining proprietary technology with human expertise to identify, vet, and manage influencer partnerships at scale. The company operates as a full-service agency, offering end-to-end campaign management from strategy development and influencer selection to content creation, campaign execution, and performance analytics. OpenInfluence serves major brands across various industries including beauty, fashion, technology, entertainment, and consumer goods. Their platform leverages data analytics and AI-driven insights to match brands with relevant influencers who align with their target audience and campaign objectives. The company differentiates itself through its focus on authenticity, brand safety, and measurable ROI, offering comprehensive reporting and analytics to demonstrate campaign effectiveness. As influencer marketing has grown into a multi-billion dollar industry, OpenInfluence has positioned itself as a trusted partner for brands seeking to navigate the complex landscape of social media marketing and creator partnerships.

Business model

Agency

Target market

Enterprise

What they offer

  • Influencer Discovery & Vetting

    Proprietary technology to identify and vet influencers based on audience demographics, engagement rates, brand safety, and authenticity metrics

  • Campaign Management

    End-to-end campaign execution including strategy development, influencer outreach, contract negotiation, content approval, and posting coordination

  • Analytics & Reporting

    Comprehensive performance tracking and reporting with metrics on reach, engagement, conversions, and ROI across campaigns

  • Content Creation

    Managed content production with influencers including creative direction, brand guidelines enforcement, and quality control

Key features

Proprietary influencer discovery technologyData-driven influencer matchingBrand safety and fraud detectionMulti-platform campaign managementReal-time performance analyticsInfluencer relationship managementContent rights managementFTC compliance monitoring

Use cases

Brand awareness campaigns across social media platformsProduct launches with influencer partnershipsSeasonal marketing campaignsUser-generated content creationSocial commerce and direct response campaignsBrand reputation management through authentic partnershipsMulti-platform integrated marketing campaignsNiche audience targeting through micro-influencers

Customer segments

Enterprise brandsConsumer packaged goods companiesBeauty and cosmetics brandsFashion and apparel companiesTechnology companiesEntertainment and media companiesFood and beverage brandsTravel and hospitality brands

Tech & specs

Security & compliance

GDPRCCPAFTC compliance

Deployment

Cloud

API

Limited

Corporate history
  1. 2013 · Founded
Connection details
See integrations with OpenInfluence (5)

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