Toluna

Leading global provider of online panel and consumer insights technology

Toluna is a leading consumer insights and market research technology company that operates one of the world's largest online panel communities. The company provides real-time digital consumer insights through its proprietary platform, connecting brands and market researchers with millions of consumers across more than 70 countries. Toluna's platform enables automated survey programming, real-time data collection, and advanced analytics capabilities. The company serves market research agencies, brands, and media companies with solutions for survey research, product testing, and consumer engagement. Toluna combines its panel management technology with survey tools and analytics to deliver end-to-end research solutions. In 2021, Toluna merged with Harris Interactive Europe to form Toluna Corporate, strengthening its position in the market research technology sector. Toluna operates at the intersection of market research and advertising technology, providing consumer data and insights that inform advertising strategies, brand positioning, and product development. The company's technology platform automates much of the research process while maintaining quality through proprietary quality control mechanisms and AI-powered analytics.