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Brief
Peer39

Peer39

Contextual Advertising & Ad Verificationpeer39.com

Peer39 is a contextual data platform that helps advertisers target and measure campaigns.

Last updated Oct 6, 2026 by ATDb automated enrichment · Connections updated Oct 12, 2026

Founded
2006
HQ
New York, New York, United States
Connections
28

AI-drafted from public sources9 sources cited

At a glance

Employees
51-200
Funding
$16.8M
Revenue
$10M-$50M
Stock
N/A
18integrations2competitors1corporate family1acquisitions

About

A growing challenger in contextual intelligence and ad verification, competing against established players like DoubleVerify and Integral Ad Science, with expanded capabilities via the Adloox acquisition

Peer39 is a contextual data platform that helps advertisers target and measure campaigns. Its offerings combine contextual intelligence, brand suitability, and authenticated, program-level CTV targeting with pre-bid and post-buy solutions for programmatic buyers. Peer39 recently acquired ad verification system Adloox from Scope3, a move intended to advance its capabilities within the walled gardens of Meta and Google. This integration positions Peer39 to compete more directly against third-party ad verification and measurement platforms such as DoubleVerify and Integral Ad Science. Source 1: adweek.com — Peer39 Acquires Adloox from Scope3 in Ad Verification Push Source 2: peer39.com — Peer39: Contextual Advertising | Contextual Intelligence

Business model

SaaS / Data Platform

Target market

Enterprise

What they offer

  • Contextual Targeting

    Pre-bid contextual segments that allow advertisers to target inventory based on page-level content signals without relying on user-level identifiers

  • Brand Suitability

    Tools that help advertisers ensure their ads appear alongside content that aligns with their brand values and safety requirements

  • CTV Targeting

    Authenticated, program-level targeting for connected television, enabling more precise audience reach in streaming environments

  • Pre-bid Solutions

    Filters and segments applied before a bid is placed to ensure contextual relevance and brand safety

  • Post-buy Measurement

    Analytics and reporting tools that measure campaign performance and contextual alignment after ad delivery

  • Adloox Ad Verification

    Ad verification system acquired from Scope3, extending Peer39's capabilities into walled gardens such as Meta and Google

Key features

Cookieless contextual intelligenceBrand suitability and safety controlsProgram-level CTV targetingPre-bid and post-buy programmatic solutionsAd verification via Adloox integrationWalled garden measurement (Meta, Google)

Use cases

Contextual audience targeting for programmatic campaignsBrand safety and suitability enforcement across open web and walled gardensCTV campaign targeting and measurementAd fraud and viewability verificationPost-campaign contextual and brand suitability reporting

Customer segments

Programmatic advertisersMedia agenciesBrand marketersDemand-side platforms (DSPs)Trading desks

Tech & specs

Technology stack

Natural language processing (NLP)Machine learningProgrammatic APIsReal-time bidding (RTB) integration

Security & compliance

GDPRCCPA

Deployment

Cloud

API

Yes

Explore further

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