App Annie
Provides the most comprehensive mobile market data and analytics to help businesses understand app performance, competitive landscape, and market opportunities across the global mobile ecosystem.
Last updated Feb 8, 2026
- Industry
- Mobile Analytics and Intelligence
- Business Model
- SaaS
- Target Market
- Enterprise
- Employee Count
- 501-1000
- Funding
- $157M
- Revenue Range
- $100M-$200M
- API Available
- Yes
Market Position
Market leader in mobile app intelligence and analytics
Overview
App Annie, which rebranded to data.ai in 2021, is a leading mobile data and analytics platform that provides comprehensive market intelligence for the mobile app ecosystem. The company offers performance metrics, market data, and competitive intelligence across app stores, helping businesses understand app performance, user engagement, and market trends. With one of the largest databases of mobile app market data, data.ai serves as a critical tool for app developers, publishers, advertisers, and investors to make data-driven decisions about mobile strategy, user acquisition, and monetization. The platform aggregates data from millions of apps across iOS and Android platforms, providing insights into downloads, revenue estimates, user demographics, and competitive benchmarking. As a key player in the mobile intelligence space, data.ai bridges the gap between mobile app performance and advertising effectiveness, making it an important component of the broader AdTech ecosystem. The company's solutions are used by major enterprises, gaming companies, financial institutions, and digital-first brands to optimize their mobile presence and advertising investments.
Products & Features
Intelligence
Comprehensive market data and insights for mobile apps including downloads, revenue, and engagement metrics
Connect
First-party analytics platform for app publishers to track their own app performance
Ascend
Advertising analytics solution that measures ad performance and user acquisition effectiveness
Market Data
Global app market estimates and trends across app stores and categories
Key Features
App download and revenue estimatesCompetitive benchmarkingMarket share analysisUser demographics and engagement metricsAd intelligence and creative analysisSDK intelligenceApp store optimization insightsCustom alerts and reporting
Use Cases
Mobile app competitive intelligenceMarket opportunity assessmentUser acquisition strategy optimizationApp store optimization (ASO)Investment due diligence for mobile companiesMobile advertising effectiveness measurementProduct roadmap planningPartnership identification
Customer Segments
Mobile app developers and publishersGaming companiesDigital advertisers and agenciesInvestment firms and analystsEnterprise brands with mobile presenceE-commerce companiesFinancial services