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Brief
App Annie

App Annie

Mobile Analytics and Intelligencedata.ai

Provides the most comprehensive mobile market data and analytics to help businesses understand app performance, competitive landscape, and market opportunities across the global mobile ecosystem.

Last updated Jun 23, 2026 by the ATDb Editorial Team

Founded
2010
HQ
San Francisco, California, United States
Connections
4

At a glance

Employees
501-1000
Funding
$157M
Revenue
$100M-$200M
3integrations1competitors

About

Market leader in mobile app intelligence and analytics

App Annie, which rebranded to data.ai in 2021, is a leading mobile data and analytics platform that provides comprehensive market intelligence for the mobile app ecosystem. The company offers performance metrics, market data, and competitive intelligence across app stores, helping businesses understand app performance, user engagement, and market trends. With one of the largest databases of mobile app market data, data.ai serves as a critical tool for app developers, publishers, advertisers, and investors to make data-driven decisions about mobile strategy, user acquisition, and monetization. The platform aggregates data from millions of apps across iOS and Android platforms, providing insights into downloads, revenue estimates, user demographics, and competitive benchmarking. As a key player in the mobile intelligence space, data.ai bridges the gap between mobile app performance and advertising effectiveness, making it an important component of the broader AdTech ecosystem. The company's solutions are used by major enterprises, gaming companies, financial institutions, and digital-first brands to optimize their mobile presence and advertising investments.

Business model

SaaS

Target market

Enterprise

What they offer

  • Intelligence

    Comprehensive market data and insights for mobile apps including downloads, revenue, and engagement metrics

  • Connect

    First-party analytics platform for app publishers to track their own app performance

  • Ascend

    Advertising analytics solution that measures ad performance and user acquisition effectiveness

  • Market Data

    Global app market estimates and trends across app stores and categories

Key features

App download and revenue estimatesCompetitive benchmarkingMarket share analysisUser demographics and engagement metricsAd intelligence and creative analysisSDK intelligenceApp store optimization insightsCustom alerts and reporting

Use cases

Mobile app competitive intelligenceMarket opportunity assessmentUser acquisition strategy optimizationApp store optimization (ASO)Investment due diligence for mobile companiesMobile advertising effectiveness measurementProduct roadmap planningPartnership identification

Customer segments

Mobile app developers and publishersGaming companiesDigital advertisers and agenciesInvestment firms and analystsEnterprise brands with mobile presenceE-commerce companiesFinancial services

Tech & specs

Technology stack

Big Data analyticsMachine LearningCloud infrastructureData aggregation and normalizationAPI services

Security & compliance

SOC 2GDPRCCPAISO 27001

Deployment

Cloud

API

Yes

Corporate history
  1. 2010 · Founded
Connection details

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