Onavo ceased operations on January 1, 2019
Onavo
Mobile Analytics
Mobile Analytics / VPN (defunct) · part of Meta Platforms
Parent: Meta PlatformsConnections: 11
Last updated Jul 4, 2026 by the ATDb Editorial Team
At a glance
Onavo was a mobile analytics + VPN company acquired by Facebook October 2013 (~$120M). Onavo Protect VPN gave Facebook competitive intelligence on user behavior across other apps — used to inform acquisition strategy (notably WhatsApp). Apple removed Onavo from the App Store August 2018 for violating data-collection policies. Facebook shut down Onavo entirely February 21, 2019 amid privacy backlash and FTC scrutiny.
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