Veritonic
Veritonic is a software-as-a-service platform, founded in 2015, that delivers advertising research and analytics across CTV, podcast, radio, and other audio and video channels.
Last updated Oct 5, 2026 by the ATDb Editorial Team
AI-drafted from public sources8 sources cited
At a glance
- Employees
- 51-200
- Revenue
- $10M - $50M annually
- Stock
- N/A
About
Market leader in audio-specific creative analytics and measurement, with no direct full-suite competitor focused exclusively on audio intelligence
Veritonic is a software-as-a-service platform, founded in 2015, that delivers advertising research and analytics across CTV, podcast, radio, and other audio and video channels. Its technology provides brands, publishers, and agencies with insights to optimize omni-channel investments spanning CTV, podcasts, streaming audio, social, digital video, and more. The platform offers adaptive brand lift, instant creative insights, and second-by-second engagement analytics, delivering independent, outcome-focused measurement at scale. Customers use Veritonic across every stage of the campaign lifecycle — pre-market, in-market, and post-campaign — and the company serves a diverse global base ranging from NYSE-listed and Fortune 500 companies to emerging startups, through its SaaS platform, APIs, and managed services. Veritonic has raised a total of $14 million in funding, including a $7.5 million Series A round. Source 1: veritonic.com — Unmatched performance analytics and creative insights. Source 2: iabuk.com — Veritonic Source 3: adexchanger.com — Veritonic Audio Logo Index Archives
Business model
SaaS
Target market
Enterprise
What they offer
Audio Intelligence Platform
Core SaaS platform for end-to-end audio creative testing, campaign measurement, and competitive benchmarking across podcast, streaming, and radio formats.
Creative Testing (Pre-Flight)
Pre-campaign audio creative scoring and audience panel testing that predicts ad performance before media spend is committed.
In-Market Measurement
Real-time and post-campaign analytics measuring brand lift, recall, purchase intent, and other KPIs for live audio campaigns.
Sonic Branding Analytics
Specialized tools to evaluate the effectiveness and memorability of sonic logos, brand sounds, and audio identity elements.
Competitive Intelligence
Benchmarking and monitoring of competitor audio creative and campaign activity across major audio platforms.
Podcast Ad Measurement
Dedicated analytics for podcast advertising performance, including host-read and produced ad formats.
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Yes