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Attain acquires Swoop for healthcare advertising targeting

Acquisition

Attain, a healthcare data and measurement company, acquired Swoop, a health data activation platform specializing in privacy-compliant targeting for pharmaceutical and healthcare advertisers. The acquisition strengthens Attain's position in the growing healthcare advertising market by combining Swoop's AI-powered patient targeting with Attain's clinical data assets.

Announced: 2024-03

Last updated Jun 1, 2026 by the ATDb Editorial Team

Overview

Attain, a healthcare data and measurement company, acquired Swoop, a health data activation platform specializing in privacy-compliant targeting for pharmaceutical and healthcare advertisers. The acquisition strengthens Attain's position in the growing healthcare advertising market by combining Swoop's AI-powered patient targeting with Attain's clinical data assets.

Source

https://www.businesswire.com/news/home/20240104118397/en/Swoop-Launches-Predictive-AI-Targeting-the-Next-Generation-of-Healthcare-Marketing
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