SiriusXM Media delivers scalable, data-driven audio advertising solutions across satellite radio, streaming, and podcasting, reaching over 150 million monthly listeners with advanced targeting and measurement capabilities.
Last updated Feb 18, 2026
Leading audio advertising platform with access to one of the largest audio audiences in North America
SiriusXM Media is the advertising sales division of SiriusXM, operating as a leading audio advertising platform in North America. The company leverages SiriusXM's extensive reach across satellite radio, streaming audio, and podcasting to deliver targeted audio advertising solutions to brands and agencies. SiriusXM Media provides access to over 150 million listeners monthly across its owned and operated properties including SiriusXM satellite radio, Pandora streaming service, and the SXM Media podcast network. As a major player in the audio advertising ecosystem, SiriusXM Media offers programmatic audio advertising, direct sales, and data-driven targeting capabilities. The platform combines first-party listener data with advanced ad tech solutions including dynamic ad insertion (DAI), programmatic buying through AdsWizz technology, and cross-platform campaign management. This positions SiriusXM Media as one of the largest audio advertising platforms in the U.S., competing directly with Spotify Advertising, iHeartMedia, and other digital audio networks.
Programmatic audio advertising platform for automated buying and selling of audio ad inventory with dynamic ad insertion capabilities
Streaming audio advertising on Pandora with demographic and behavioral targeting
Satellite radio advertising across SiriusXM's premium channels
Podcast advertising solutions across owned and represented podcast properties
Data-driven audience targeting and activation platform leveraging first-party listener data