SiriusXM backing and integration providing scale and resources
Last updated Nov 28, 2025
AdsWizz is recognized as one of the leading audio advertising technology platforms globally, competing at the forefront of the programmatic audio advertising market. The company benefits from strong backing by SiriusXM and has established relationships with major broadcasters, podcast networks, and streaming platforms. AdsWizz is positioned as enterprise-grade infrastructure for the audio advertising ecosystem.
AdsWizz is a leading global technology platform specializing in digital audio advertising solutions, serving the rapidly growing podcast, streaming radio, and digital audio ecosystem. The company provides comprehensive programmatic advertising infrastructure that enables advertisers, agencies, publishers, and audio content creators to deliver targeted, dynamic audio advertisements across multiple distribution channels. Their technology powers audio advertising for major broadcasters, podcast networks, and streaming platforms worldwide. As a subsidiary of SiriusXM since 2018, AdsWizz has established itself as a critical infrastructure provider in the audio advertising technology space. The platform offers end-to-end solutions including ad serving, dynamic ad insertion (DAI), programmatic marketplace capabilities, and advanced analytics. AdsWizz's technology supports both live streaming and on-demand audio content, enabling precise audience targeting, real-time campaign optimization, and comprehensive measurement across the audio advertising value chain. The company serves a diverse client base ranging from independent podcasters to major media conglomerates, facilitating billions of audio ad impressions globally.
Real-time audio ad insertion technology that dynamically places targeted advertisements into live streams and on-demand audio content based on listener attributes and campaign parameters
Programmatic audio advertising marketplace connecting buyers and sellers of audio inventory through automated bidding and real-time transactions
Comprehensive audio ad serving platform for managing, delivering, and tracking audio advertising campaigns across multiple channels and formats
Tools for creating, managing, and optimizing audio creative assets including dynamic creative optimization (DCO) capabilities
Advanced analytics dashboard providing real-time campaign performance metrics, audience insights, and attribution data
Specialized tools for podcast publishers to monetize content through programmatic and direct-sold advertising
Platform enabling audio publishers to manage and optimize their advertising inventory across multiple demand sources
Connections to major programmatic advertising platforms enabling advertisers to access audio inventory