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Podcast One

Podcast One

Podcast Network & Audio AdvertisingPublisherpodcastone.com

Podcast One is a leading podcast network and advertising destination spanning top genres including sports, comedy, celebrity culture, entertainment, news, and politics.

Latest · PodcastOne Inks Ad and Distribution Deal for Show From ‘Star Trek: The Next Generation’ Actors Brent Spiner and Jonathan Frakes· Aug 27

Last updated Oct 5, 2026 by the ATDb Editorial Team

Founded
2012
HQ
Los Angeles, California, United States
Parent
LiveOne
Connections
20

AI-drafted from public sources6 sources cited

At a glance

Employees
51-200
Funding
$65M
Revenue
$10M-$50M
Stock
PODC
8integrations9competitors1corporate family
Influencer MarketingAudio Advertising

About

One of the largest independent podcast networks in the U.S., occupying a premium tier alongside iHeartPodcasts and Spotify with a curated roster of high-profile talent and a dedicated ad sales operation.

Podcast One is a leading podcast network and advertising destination spanning top genres including sports, comedy, celebrity culture, entertainment, news, and politics. Marketers can access Podcast One inventory through Private Marketplace or Open Marketplace programmatic audio deals to place ads within its audio content. Advertising minimums start as low as $250, and advertisers can submit a script to have a professionally produced ad created in under 24 hours for $10. Source 1: audiogo.com — Advertise on PodcastOne Source 2: choozle.com — What is Podcast Advertising? | An In-Depth Look at Audio ...

Business model

Marketplace

Target market

Mid-Market

What they offer

  • Host-Read Advertising

    Authentic, personality-driven ad reads delivered by show hosts, known for high listener trust and strong direct-response performance.

  • Dynamic Ad Insertion (DAI)

    Programmatic and targeted ad insertion technology that places ads into podcast episodes dynamically based on audience and campaign parameters.

  • Branded Content & Sponsorships

    Custom branded content integrations, episode sponsorships, and co-produced shows tailored to advertiser objectives.

  • Creator Monetization Platform

    Tools and infrastructure enabling podcast creators to monetize their content through advertising revenue share and audience development support.

  • PodcastOne Ad Marketplace

    An advertising marketplace connecting brands and agencies with premium podcast inventory across the PodcastOne network.

Key features

Premium curated talent roster across sports, entertainment, comedy, true crime, and newsHost-read ad integration with high audience trustDynamic ad insertion for targeted campaign deliveryMillions of monthly downloads across the networkBranded content and custom sponsorship packagesCreator support and monetization infrastructurePublicly traded on Nasdaq (PODC) with LiveOne as majority shareholder

Use cases

Direct-response advertising campaigns targeting niche podcast audiencesBrand awareness campaigns leveraging host credibility and audience trustProgrammatic audio ad buying via dynamic ad insertionBranded podcast production and co-sponsorship dealsCreator monetization and revenue share for independent podcasters

Customer segments

National brand advertisers seeking audio inventory at scaleDirect-response advertisers targeting engaged niche audiencesMedia agencies and programmatic buyersPodcast creators and talent seeking monetization and distributionBrands seeking custom branded content and sponsorship integrations

Tech & specs

Technology stack

Dynamic Ad Insertion (DAI) infrastructurePodcast hosting and distribution platformAudience analytics and measurement toolsRSS feed managementAttribution and campaign reporting

Security & compliance

CCPA

Deployment

Cloud

API

Limited

Explore further

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