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Brief
Acast

Acast

Podcast Advertising Technologyacast.com

Acast provides podcasters with free hosting and monetization tools while offering advertisers access to a global marketplace of podcast inventory with advanced targeting and measurement capabilities through dynamic ad insertion technology.

Last updated Jun 23, 2026 by the ATDb Editorial Team · Connections updated Jun 29, 2026

Founded
2014
HQ
Stockholm, Stockholm County, Sweden
Connections
16

At a glance

Employees
201-500
Funding
$150M+
Revenue
$50M-$100M
Stock
ACAST
9integrations3competitors

About

Leading global podcast hosting and advertising platform with significant market share in Europe and growing presence in North America

Acast is a leading global podcast technology and advertising platform founded in 2014 that connects podcast creators, advertisers, and listeners. The company provides an end-to-end podcast hosting, distribution, and monetization platform that serves thousands of podcasters worldwide, including major media brands and independent creators. Acast operates one of the world's largest podcast marketplaces, offering dynamic ad insertion technology and programmatic advertising capabilities that enable targeted, measurable audio advertising at scale. As a significant player in the podcast advertising ecosystem, Acast differentiates itself through its global reach across multiple markets including Europe, North America, and Australia, and its sophisticated ad technology that supports both host-read and dynamically inserted advertisements. The company went public on the Nasdaq First North Growth Market in 2021 and has established itself as a key infrastructure provider in the rapidly growing podcast advertising industry, competing with platforms like Spotify for Podcasters (formerly Megaphone), Triton Digital, and other podcast ad tech providers.

Business model

Marketplace/Platform

Target market

Mid-Market to Enterprise

What they offer

  • Acast Hosting

    Free podcast hosting platform with unlimited bandwidth and distribution to all major podcast platforms

  • Acast Marketplace

    Advertising marketplace connecting brands with podcast creators through programmatic and direct sales

  • Dynamic Ad Insertion (DAI)

    Technology for inserting targeted, time-sensitive ads into podcast episodes dynamically

  • Acast Access

    Subscription and premium content tools for podcasters to monetize through listener payments

  • Analytics & Insights

    Comprehensive analytics dashboard providing audience insights and performance metrics

  • Acast Studios

    Production and creative services for branded podcast content

Key features

Dynamic ad insertion technologyGlobal podcast distributionProgrammatic advertising capabilitiesIAB certified measurementAudience targeting and segmentationCross-platform analyticsAutomated transcriptionMonetization tools for creatorsBrand safety controlsReal-time campaign reporting

Use cases

Podcast hosting and distribution for independent creatorsProgrammatic audio advertising campaignsBrand awareness campaigns through podcast sponsorshipsPodcast monetization for media companiesTargeted audio advertising based on listener demographicsPremium podcast content subscriptionsBranded podcast production and distributionCross-platform podcast analytics and attribution

Customer segments

Independent podcast creatorsMedia companies and publishersBrand advertisersAdvertising agenciesPodcast networksContent creators and influencersEnterprise brands creating branded content

Tech & specs

Technology stack

Cloud infrastructureDynamic ad insertion technologyProgrammatic advertising platformRSS feed managementAudio streaming technologyAnalytics and attribution systemsAPI infrastructure

Security & compliance

GDPRIAB certifiedPrivacy Shield compliantCCPA

Deployment

Cloud

API

Yes

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