Audioboom

Mid-tier podcast hosting and monetization platform with focus on programmatic audio advertising

Audioboom is a podcast hosting, distribution, and monetization platform that operates in the digital audio advertising space. The company provides podcasters and content creators with tools to host, distribute, and monetize their audio content through programmatic advertising and direct sales. Audioboom has positioned itself as both a technology platform for podcast hosting and a marketplace connecting advertisers with podcast audiences. The company operates a dual-sided business model, serving both content creators who need hosting and distribution services, and advertisers seeking to reach engaged podcast audiences. Audioboom has built a network of podcasts across various genres and has developed proprietary ad insertion technology that enables dynamic ad placement. The platform is publicly traded on the London Stock Exchange's AIM market and has established itself as a significant player in the podcast monetization ecosystem, particularly in the UK and US markets.