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iHeartMedia

iHeartMedia

Audio Advertising & Broadcast MediaPublisheriheartmedia.com

iHeartMedia is a major American audio media company operating over 860 owned radio stations across 160 markets nationwide, with a leading position in analytics and attribution technology driven by its large consumer base.

Last updated Oct 11, 2026 by the ATDb Editorial Team

In the news
Founded
1972
HQ
San Antonio, Texas, United States
Connections
55

AI-drafted from public sources29 sources cited

At a glance

Employees
10001+
Funding
$0
Revenue
$3B - $4B
Stock
IHRT
16integrations4competitors4corporate family
Audio AdvertisingProgrammatic Platform

About

Largest radio broadcasting company in the United States with dominant reach in both broadcast and digital audio advertising

iHeartMedia is a major American audio media company operating over 860 owned radio stations across 160 markets nationwide, with a leading position in analytics and attribution technology driven by its large consumer base. For advertisers, it delivers solutions spanning broadcast, podcast, digital, and social audio channels, enabling both broad national campaigns reaching nine out of ten Americans and targeted local messaging designed to drive sales. To strengthen its ad technology capabilities, iHeartMedia acquired Triton Digital, a Sherman Oaks-based firm whose software helps podcasters and audio streamers measure audiences, insert ads, and give advertisers improved consumer targeting tools. The Triton deal followed earlier acquisitions in the analytics space, including podcast analytics company Voxnest. iHeartMedia offers advertising solutions across a range of budgets, with dedicated teams to support partners throughout the process. Source 1: iheartmedia.com — iHeartMedia, Inc. Source 2: latimes.com — IHeartMedia to buy L.A. ad tech company for $230 million

Business model

Media & Advertising

Target market

Enterprise

What they offer

  • iHeartRadio

    Free digital audio streaming platform offering live radio, custom artist stations, and on-demand podcasts available across web, mobile, and connected devices

  • SmartAudio

    Data-driven audience targeting platform that uses first-party listener data and AI to deliver more precise audio ad targeting across iHeartMedia properties

  • Podcast Network

    One of the largest podcast networks in the world, hosting and distributing thousands of shows across all major podcast platforms with integrated advertising solutions

  • Broadcast Radio Advertising

    National and local radio advertising across 850+ AM and FM stations, offering reach into hundreds of U.S. markets

  • iHeartMedia Programmatic Audio

    Programmatic buying capabilities for audio inventory across digital and streaming properties, enabling automated, data-driven ad purchasing

  • Live Events & Experiences

    Branded live music events and concerts such as the iHeartRadio Music Festival, providing experiential marketing opportunities for advertisers

  • Total Audio Graph

    Proprietary audience intelligence tool that maps listener behavior across broadcast, digital, and podcast touchpoints for unified campaign planning

Key features

850+ AM/FM radio stations across hundreds of U.S. markets250M+ monthly listeners across all platformsFirst-party audience data and SmartAudio targetingIntegrated broadcast, digital, and podcast advertisingProgrammatic audio buying capabilitiesOne of the largest podcast networks globallyLive event sponsorship and experiential marketingNational and hyper-local advertising options

Use cases

National brand awareness campaigns via broadcast radioLocal market advertising for regional businessesPodcast advertising and host-read sponsorshipsProgrammatic audio ad buying across digital inventoryAudience retargeting using first-party listener dataLive event sponsorships and experiential brand activationsPolitical advertising across local and national radio marketsCross-platform audio campaigns combining broadcast and digital

Customer segments

National brand advertisersLocal and regional businessesPolitical campaignsEntertainment and media companiesRetail and consumer goods brandsAutomotive advertisersFinancial services companiesHealthcare and pharmaceutical brands

Tech & specs

Technology stack

SmartAudio AI targeting platformProgrammatic audio ad servingFirst-party data management platform (DMP)Streaming audio infrastructurePodcast hosting and distribution technologyMobile and connected device appsAttribution and measurement tools

Security & compliance

CCPAGDPRCOPPA

Deployment

Cloud

API

Limited

Corporate history
  1. 1972 · Founded
Connection details
View iHeartMedia’s full portfolio (4) See alternatives to iHeartMedia See integrations with iHeartMedia (16) See people at iHeartMedia (3)

Explore further

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On the Mapby country + regionOn the GraphNetwork around iHeartMedia