Cox Media
Cox Media delivers advertisers access to local audiences at scale through a combination of owned TV and radio broadcast stations and digital advertising solutions, enabling full-funnel campaigns in targeted geographic markets.
Last updated Jun 22, 2026 by ATDb automated enrichment · Connections updated Jun 22, 2026
At a glance
- Employees
- 1001-5000
- Revenue
- $500M-$1B
About
Leading local media company with multi-platform broadcast and digital advertising capabilities across major U.S. markets
Cox Media is a subsidiary of Cox Enterprises that operates as a comprehensive local media and advertising platform across the United States. The company owns and operates television and radio broadcast stations in multiple markets, providing advertisers with access to highly engaged local audiences through both traditional broadcast and digital channels. Cox Media's portfolio spans major U.S. markets, giving it significant reach for local and regional advertising campaigns. In the AdTech ecosystem, Cox Media offers a suite of digital advertising solutions including targeted display, video, streaming audio, and connected TV advertising alongside its traditional broadcast inventory. The company leverages first-party audience data from its owned-and-operated properties to enable more precise targeting for advertisers seeking to reach consumers in specific geographic markets. This combination of broadcast heritage and digital capabilities positions Cox Media as a full-funnel advertising partner for local and national brands. Cox Media competes in the local media and advertising space against other broadcast groups, digital-only platforms, and local marketing services companies. Its competitive differentiation lies in the trusted local brand equity of its stations, the breadth of its multi-platform inventory, and the backing of Cox Enterprises, one of the largest private media and technology conglomerates in the United States. The company serves advertisers ranging from small local businesses to large national brands seeking localized reach.
Business model
Media & Advertising
Target market
SMB, Mid-Market, Enterprise
What they offer
Local TV Advertising
Broadcast television advertising across Cox Media-owned stations in major U.S. markets
Radio Advertising
AM/FM radio advertising on Cox Media-owned stations reaching local audiences
Digital Display & Video
Targeted digital display and video advertising across web and mobile platforms
Connected TV (CTV) Advertising
Streaming and over-the-top video advertising solutions for reaching cord-cutters
Streaming Audio
Digital audio advertising on streaming platforms and owned digital radio properties
Audience Targeting
First-party and third-party data-driven audience targeting for more precise ad delivery
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Limited