TEGNA
TEGNA connects advertisers to local and national audiences across broadcast TV, CTV, and digital platforms at scale, backed by trusted local news brands and advanced audience targeting capabilities.
Last updated Jun 29, 2026 by ATDb automated enrichment · Connections updated Aug 1, 2026
At a glance
- Employees
- 5001-10000
- Revenue
- $2.5B–$3.5B
- Stock
- TGNA
About
One of the largest independent broadcast TV station groups in the U.S., with a growing CTV/OTT advertising platform (Premion) serving local and national advertisers.
TEGNA Inc. is one of the largest independent broadcast television station groups in the United States, owning and operating 64 television stations in 51 markets. Spun off from Gannett Company in 2015, TEGNA reaches approximately 39% of all U.S. television households through its portfolio of NBC, ABC, CBS, and FOX affiliates, as well as other network partnerships. The company is headquartered in Tysons, Virginia, and trades on the NYSE under the ticker TGNA. In the AdTech ecosystem, TEGNA operates as a significant local and national advertising platform, offering linear TV, connected TV (CTV), digital video, and programmatic advertising solutions. Its advertising technology arm, Premion, is a leading OTT/CTV advertising platform that enables brands and agencies to reach audiences across premium streaming and on-demand content. TEGNA also leverages first-party data, audience targeting, and attribution tools to help advertisers measure campaign effectiveness across screens. TEGNA's market significance lies in its scale across local markets, its trusted news brands, and its ability to bridge traditional broadcast advertising with modern digital and programmatic capabilities. The company competes with other major broadcast groups like Nexstar, Gray Television, and Sinclair Broadcast Group, while also facing competition from pure-play digital and CTV platforms. TEGNA's Premion platform specifically positions it as a forward-looking player in the rapidly growing connected TV advertising space.
Business model
Media & Advertising Platform
Target market
Enterprise
What they offer
Premion
TEGNA's OTT/CTV advertising platform enabling brands and agencies to reach audiences across premium streaming and on-demand content with advanced targeting and attribution.
TEGNA Local Advertising
Linear broadcast TV advertising solutions across 64 stations in 51 markets, reaching approximately 39% of U.S. TV households.
TEGNA Digital
Digital advertising solutions including display, video, social, and search advertising delivered through TEGNA's owned digital properties and partner networks.
TEGNA Marketing Solutions
Integrated marketing and advertising services combining broadcast, digital, and CTV to deliver multiplatform campaigns for local and national advertisers.
Audience Targeting & Attribution
First-party data-driven audience targeting and campaign measurement tools that help advertisers understand reach, frequency, and conversion outcomes.
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Limited