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Brief
Premion

Premion

Connected TVpremion.com

Premion gives local and regional advertisers access to premium CTV/OTT inventory at scale, combining advanced audience targeting with simplified managed service buying to maximize streaming campaign performance.

Last updated Jun 28, 2026 by ATDb automated enrichment

Founded
2016
HQ
Fort Worth, Texas, United States
Parent
Connections
25

At a glance

Employees
51-200
Funding
N/A
Revenue
$50M-$150M
Stock
N/A
13integrations10competitors1corporate family

About

A leading CTV/OTT advertising platform focused on local and regional market activation with premium streaming inventory

Premion is a connected TV (CTV) and over-the-top (OTT) advertising platform that provides local and regional advertisers with access to premium streaming inventory across a broad network of publishers and apps. The platform specializes in helping brands reach cord-cutters and streaming audiences through data-driven targeting, offering capabilities that were traditionally only accessible to large national advertisers. Premion aggregates inventory from hundreds of streaming services and apps, giving advertisers a single point of access to CTV/OTT audiences at scale. Premion's platform is particularly focused on serving local and regional market advertisers, a segment often underserved by larger programmatic platforms. It offers audience targeting, brand safety controls, and detailed campaign reporting, enabling advertisers to measure the effectiveness of their streaming ad buys. The company works with agencies, brands, and media buyers looking to shift budgets from traditional linear TV to streaming environments. In the competitive CTV/OTT advertising landscape, Premion differentiates itself through its deep focus on local market activation, its curated premium inventory network, and its managed service approach that simplifies CTV buying for advertisers who may lack sophisticated programmatic infrastructure. The company operates as an independent entity and is a notable player in the rapidly growing streaming advertising market.

Business model

Managed Service / Programmatic Marketplace

Target market

Local and Regional Advertisers, Agencies

What they offer

  • CTV/OTT Advertising Platform

    Programmatic and managed service platform for buying connected TV and OTT advertising across premium streaming inventory

  • Audience Targeting

    Data-driven targeting capabilities to reach specific audience segments across streaming environments

  • Campaign Reporting & Analytics

    Detailed reporting dashboards providing campaign performance metrics, reach, frequency, and attribution insights

  • Brand Safety Controls

    Tools to ensure ads appear in premium, brand-safe streaming environments

  • Local Market Activation

    Specialized capabilities for targeting audiences at the local and regional DMA level

Key features

Access to 125+ premium streaming apps and publishersLocal and regional DMA-level targetingAudience data integration and targetingBrand safety and fraud preventionCross-device attribution and measurementManaged service campaign supportReal-time campaign reporting

Use cases

Local and regional brand awareness campaigns on streaming TVShifting linear TV budgets to CTV/OTT environmentsReaching cord-cutters and streaming-only householdsTargeted audience campaigns across streaming appsLocal market political advertising on CTVAutomotive, retail, and healthcare local advertising on streaming platforms

Customer segments

Local and regional advertisersMedia agenciesPolitical advertisersAutomotive dealers and groupsHealthcare advertisersRetail brands

Tech & specs

Technology stack

Programmatic ad servingDemand-side platform (DSP) technologyAudience data managementReal-time bidding (RTB)Campaign analytics and reporting

Security & compliance

CCPABrand Safety (TAG Certified)

Deployment

Cloud

API

Limited

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