Gayle Troberman

Gayle Troberman is one of the most prominent voices in audio advertising, serving as Chief Marketing Officer at iHeartMedia — the largest audio media company in the United States. In this role, she has been central to repositioning iHeartMedia not just as a broadcast radio giant but as a full-stack audio advertising platform, championing the convergence of AM/FM radio, digital streaming, and podcast advertising into a unified, data-driven offering for brands. Her work has helped establish audio as a serious, measurable channel in the modern media mix at a time when the industry was still largely skeptical of its programmatic potential. Before iHeartMedia, Troberman spent over a decade at Microsoft, where she rose to become Chief Creative Officer and General Manager of Marketing. At Microsoft, she oversaw some of the company's most significant brand and advertising initiatives, working across consumer and enterprise segments and gaining deep expertise in digital transformation and marketing technology. Her tenure at Microsoft gave her a strong foundation in how technology companies think about brand, scale, and go-to-market strategy — experience she has applied directly to iHeartMedia's evolution as an AdTech player. Troberman is widely regarded as an evangelist for the audio advertising category, frequently speaking at major industry events including Cannes Lions, CES, and Advertising Week. She has been instrumental in making the case to brand marketers and agency buyers that audio — particularly podcasting and streaming — deserves a seat at the table alongside video and display in programmatic media strategies. Her influence spans both the creative and technology dimensions of advertising, making her a rare bridge between brand storytelling and data-driven media execution.

• Bachelor's Degree, University of Michigan

• Led iHeartMedia's marketing transformation into a data-driven audio advertising platform, helping establish audio as a programmatic media category
• Served as Chief Creative Officer at Microsoft, overseeing brand and advertising strategy across one of the world's largest technology companies
• Championed the SmartAudio suite and iHeartMedia's data and targeting capabilities to brand advertisers and agency partners
• Helped grow iHeartMedia's podcast advertising business as the medium scaled into a multi-billion dollar industry