Yieldmo

Premium SSP and programmatic marketplace specializing in attention-based ad formats and inventory quality, positioned as a quality-focused alternative to scale-driven SSPs

Yieldmo is a leading ad tech platform that offers advanced AI-driven ad formats and delivers superior campaign results by leveraging unique data.¹ Its programmatic advertising exchange takes a "privacy first" approach to optimizing campaign performance in near real time, analyzing dozens of behavioral signals — such as smartphone scrolls, tilts, and swipes — drawn from billions of daily impressions to predict audience, inventory, and creative performance.² As the industry shifts toward mobile advertising, which is projected to account for 70% of global digital ad spend by 2028, Yieldmo is working to address challenges posed by identifier deprecation and the lack of robust ID-less solutions for mobile environments.¹ To make in-app inventory smarter and more sellable, Yieldmo has partnered with contextual intelligence providers to bring web-level categorization to mobile, using advanced AI modeling that combines industry-standard taxonomy and rich metadata to enhance addressability metrics and grow revenue.¹ On the data and infrastructure side, Yieldmo relies on Snowflake to democratize data, control costs, and accelerate AI workloads, enabling it to deliver advertising predictions 20 times faster at a quarter of the cost.² Source 1: numbereight.ai — Yieldmo increases ad spend for in-app inventory by 130% ... Source 2: snowflake.com — Yieldmo Produces Advertising Predictions 20x Faster at 25 ...