ATDB TERMINAL
Connecting to database......
Smaato
AdTech
Tier SCore Infrastructure
Smaato provides core programmatic infrastructure for the digital advertising ecosystem
Updated 1 weeks ago
Founded2005
Employees250
San Francisco, California, USA
Funding$51.7M
AdTech
Why This Matters to AdTech
SCore Infrastructure
Smaato is a key player in the adtech ecosystem as a supply-side platform (SSP) that connects mobile publishers and app developers with advertisers globally, enabling programmatic advertising solutions.
Primary Use Cases in AdTech
- •Mobile publisher monetization
- •Programmatic ad buying and selling
- •Real-time bidding for mobile ad inventory
Key Integrations
Demand-side platforms (DSPs)Ad exchangesAd networks
Market Impact
8/10
AI Analysis90% confidence
Market Intelligence
Business Model
Revenue share from programmatic mobile advertising transactions between publishers and advertisers View similar →
Competitive Landscape
Competes with:
About Smaato
Smaato is a mobile advertising platform that offers a real-time advertising exchange and supply-side platform (SSP) for mobile publishers and app developers. The company provides programmatic advertising solutions connecting mobile publishers with advertisers globally.
Rich Data Profile(90/100)
Quick Facts
- Industry
- Mobile Advertising Technology
- Status
- active
- Founded
- 2005
- Employees
- 250
- Location
- San Francisco, California, USA
Contact & Links
Intelligence Coverage
Basic information available
0
connections
💡 Intelligence Insights
Market Position
Classified as S in AdTech space. This indicates emerging player status.
Data Quality & Trust
Verified Information
1 source confirmed
Data Completeness95%
Profile Completeness95%
Last updated: 9/4/2025