Remerge

Leading specialist DSP for mobile app retargeting, known for incrementality measurement and privacy-compliant re-engagement campaigns

Remerge is an independent, top-tier mobile demand-side platform (DSP) that helps major apps drive revenue and growth through programmatic advertising.¹ Specializing in app retargeting, the platform enables app developers and marketers to target, reach, and re-engage users who have previously interacted with their apps.² Remerge supports real-time audience segmentation based on in-app activity to deliver personalized ads, and applies advanced optimization algorithms to cost-effectively acquire new users while adhering to current data privacy standards.³ The platform also employs scientific methodologies such as incrementality measurement to validate campaign performance and distinguish between paid and organic marketing efforts.³ Beyond retargeting, Remerge has expanded into privacy-centric user acquisition and, through a fully managed service, serves as a trusted partner for leading apps across verticals including gaming, on-demand delivery, e-commerce, and finance.¹ Source 1: iabeurope.eu — Remerge Source 2: appsamurai.com — Remerge Source 3: remerge.io — Remerge — App Retargeting DSP for Mobile Growth